Local SEO that backs up every call your SDR makes
When a facility manager hangs up with your SDR, the next thing they do is search your name or your service near them. Local SEO makes sure what they find is accurate, current and convincing: a complete Google Business Profile, consistent listings and pages for the areas you serve.
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Where local search fits in your pipeline
Outbound starts the conversation. Local search is where the buyer checks whether you are real. A missing profile, a wrong phone number or an old address can cost you a meeting your SDR already earned.
Buyers who search close to home are often ready to act. The same work that confirms your outbound also brings in inbound requests from people who were already looking, and those go straight into the same pipeline your reps work.
Outbound stirs up demand. Then they look you up.
Our outbound program stirs up demand. When a prospect hears from your BDR, they look you up. What they find decides whether they take the meeting.
Nobody books a meeting with a company they cannot find. The facility manager your rep just called opens a browser before they open their calendar. Five places answer the question for them.
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The next call either starts with "I looked you up" or it does not get answered. We run the outbound and the search work as one program, so the company a buyer finds matches the one your BDR described.
The local seo problems that cost you meetings
- Inconsistent business listings
Different addresses or phone numbers across directories make search engines and buyers trust you less. We make your name, address and phone match everywhere.
- Low visibility in local searches
If you do not show up for your service near your buyers, a competitor does. We target the geo-specific searches your buyers actually run.
- Weak mobile experience
Most local lookups happen on a phone. We improve site speed and mobile layout so the check-in does not end in a bounce.
- Competing with bigger companies
Service-area pages and local content let a regional contractor outrank national brands in the places it actually works.
How we run local seo
- 01
Research
Find out what makes competitors rank and where your listings stand today.
- Competitor rankings, keywords and backlink profiles
- Audit of citations, listings and Google Business Profiles for accuracy
- Geo-specific keywords such as your service near the buyer
- 02
Build
Fix the foundation buyers and search engines check first.
- Google Business Profile optimization
- Local schema markup
- Service-area landing pages with locally written content
- Site speed and mobile improvements
- 03
Optimize
Keep the details right as things change.
- Listing monitoring and updates
- Name, address and phone consistency across 65+ directories (Google, Yelp, Bing and more)
- Crawlability and Core Web Vitals
- 04
Grow
Add authority every month.
- Locally focused content published monthly
- Local link building
- Social promotion of new content
What you get
- Google Business Profile and Bing Places optimization
- Listings kept consistent across 65+ directories
- Duplicate listing suppression
- Service-area landing pages for the territories you sell
- Monthly local content
- Monthly reporting on rankings and leads
Your dedicated strategist
A dedicated strategist runs your program and calls on our team of subject matter experts when the work needs them:
- Digital project manager
- SEO strategist
- Copywriter
- Editor
- Web designer
The same company runs your outbound, so the message a buyer reads matches what your SDR says on the phone.
The technical work under the hood, audited line by line
Google and AI tools decide whether your pages are worth showing before a buyer ever sees them. If the site is slow, cannot be crawled or sends mixed signals about which page is the real one, content and links cannot do their job.
The work starts with a technical site-health audit, then the fixes, then ongoing monitoring under our hosting and site-health maintenance. Here is what the audit covers.
- Maintenance targets85%+ site health scores and 99% uptime
- Before launchFour rounds of quality checks before launch
Crawl and index
- robots.txt and XML sitemapEvery page you want found is listed and crawlable
- Index coverage and crawl errorsBroken pages and blocked URLs fixed
- Canonicals, redirects and duplicatesOne URL per page, old URLs 301-redirected
Core Web Vitals
- Largest Contentful Paint (LCP)2.5 s or less
- Interaction to Next Paint (INP)200 ms or less
- Cumulative Layout Shift (CLS)0.1 or less
Security and mobile
- HTTPS on every pageNo mixed content, no insecure forms
- Mobile renderingReadable and tappable on a phone
Readable by search and AI
- Structured dataOrganization, LocalBusiness, Service and FAQ schema
- Titles, descriptions and headingsOne H1, clean heading order, unique titles
- ImagesCompressed, sized and described with alt text
Core Web Vitals targets are Google's published "good" thresholds, measured at the 75th percentile of page loads (Google, web.dev; INP replaced FID in March 2024).
Quoted to the scope you need
Inbound SDR packages start at $1,000 per month, sold on their own or alongside an outbound program. Tell us the markets you sell into and the services you want found for, and we will quote the scope. Ask for a quote.
Local SEO questions, answered
What is local SEO?
Local SEO is the work that makes a business show up when buyers search for a service near them: a complete Google Business Profile, consistent directory listings and pages written for the areas you serve.
Does local SEO matter for B2B companies?
Yes, especially for commercial trades. Facility, property and operations buyers look up contractors by name and by service near them before they agree to a meeting or a bid walk.
How does local SEO work with outbound calling?
Your SDR opens the conversation and the buyer checks you out online. Local SEO makes that check confirm the call instead of raising doubts, and it brings in inbound requests that land in the same pipeline.
How long does local SEO take?
Listing and profile fixes show up quickly. Rankings for competitive local searches build over months of consistent content and links, which is why the work is ongoing.
Do you manage reviews?
No. Reviews come from your customers, and we do not request, monitor or respond to them. Local SEO covers your Business Profile, your listings, your local pages and local content.
What does Local SEO cost?
Local SEO is part of Inbound SDR, Abstrakt's inbound program. Packages start at $1,000 per month. Scope depends on the size of your site, the markets you serve and how much content you need, so we quote it after a short call.
One partner. Multiple ways to grow.
Sales development is the core of what we do. Search and sales collateral support it, so the buyer hears the same story on the call, on your website and in the follow-up.
Core sales development
-
Outbound BDR
A BDR team that builds the target list for your trade and territory, runs phone, email, direct mail and LinkedIn as one campaign, and grades every meeting before you get it.
Pricing starting at $5,000 per month See Outbound BDR -
Enterprise SDR/BDR
Dedicated SDR/BDR teams for Fortune 1000 and large enterprise sales: named accounts, new markets and channel partner recruitment, backed by research from Abstrakt Intelligence.
Custom pricing See Enterprise SDR/BDR
Supporting growth solutions
- This service is part of
Inbound SDR
A website of up to 100 pages, local SEO and a new blog every business day, built to get you found on Google and cited in AI answers.
Packages starting at $1,000 per month See Inbound SDR -
Brand Boost
Sell sheets, case studies, pitch decks, trade show materials, video and direct mail that tell the same story as the call.
Packages starting at $500 per month See Brand Boost
Get Outbound BDR, Inbound SDR and Brand Boost together, starting at $6,500 per month
One team runs the outbound calls, the website and search, and the sales collateral, so every touch tells the same story. Enterprise SDR/BDR is priced custom, to the size of the dedicated team.
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