Commercial lead generation and B2B appointment setting in Dallas

Dallas-Fort Worth has 19,472 business sites with 20 or more people on site in the categories commercial trades sell to, #4 of the 100 markets we cover, and 2.27 times the national concentration of nonresidential building owners. Private business establishments fell 0.4% from 2025 Q1 to 2026 Q1. Abstrakt's U.S.-based reps prospect those buyers by phone, email and LinkedIn and book meetings with the people who sign.

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Local B2B snapshot

How many businesses are in Dallas-Fort Worth, and which ones buy

Dallas-Fort Worth has 91,503 establishments in the categories commercial trades sell to, 19,472 of them with 20 or more people on site. Compared with the national mix it over-indexes on nonresidential building owners (2.27x), commercial property managers (1.85x) and warehousing and distribution (1.68x). Added over the past year: medical, dental and outpatient offices (+367), restaurants (+249) and commercial property managers (+77). Down: wholesale distributors (-373) and retail stores (-289).

  • 91,503 establishments in the 21 categories commercial trades sell to

    Source: U.S. Census Bureau, County Business Patterns 2023

  • 19,472 of them with 20 or more people on site, where a prospecting list starts

    Source: U.S. Census Bureau, County Business Patterns 2023

  • -0.4% private business establishments, 2025 Q1 to 2026 Q1 (207,410 now; U.S. +3.6%)

    Source: U.S. Bureau of Labor Statistics, Quarterly Census of Employment and Wages, private ownership, 2026 Q1

  • 2.27x the national concentration of nonresidential building owners

    Source: U.S. Bureau of Labor Statistics, Quarterly Census of Employment and Wages, private ownership, 2026 Q1

  • 18,825 decision-maker records Abstrakt can prospect for a construction and roofing program (territory: Dallas-Fort Worth)

    Source: Abstrakt territory record counts, October 2026

An establishment is one physical location, so a company with three sites counts three times; decision-maker records are contacts, not companies; open programs are not reservations.

Largest buyer groups in Dallas-Fort Worth

  1. Restaurants 1.29x the U.S. mix6,105
  2. Retail stores 1.17x the U.S. mix3,884
  3. Medical, dental and outpatient offices 1.50x the U.S. mix2,100
  4. Manufacturing plants2,039
  5. Wholesale distributors1,725
  6. Grocery stores647
  7. Senior living and nursing614
  8. Churches and religious organizations516

Sites with 20 or more people on site, U.S. Census Bureau, County Business Patterns 2023; concentration, U.S. Bureau of Labor Statistics, Quarterly Census of Employment and Wages, private ownership, 2026 Q1.

All 21 categories, with establishments, concentration and one-year change
Business categories in Dallas-Fort Worth: larger sites, all establishments, concentration and one-year change
CategorySites with 20+All establishmentsvs. U.S. mix1-yr change
Restaurants 6,10516,793 1.29x +249
Retail stores 3,88421,680 1.17x -289
Medical, dental and outpatient offices 2,10019,385 1.50x +367
Manufacturing plants 2,0395,673 1.09x -11
Wholesale distributors 1,7259,324 1.10x -373
Grocery stores (also counted in retail) 6473,117 1.03x +1
Senior living and nursing 6141,084 0.64x +17
Churches and religious organizations 5163,758 0.30x +7
Bank and credit union offices 4954,186 1.29x +74
Trucking companies 4253,420 0.94x -125
Hotels 4021,256 1.33x +31
Warehousing and distribution 338703 1.68x +2
Auto dealerships (also counted in retail) 3291,099 1.35x -9
Private K-12 schools 270458 1.23x -6
Hosting and data processing companies 130544 0.82x +7
Hospitals 129149 0.85x +6
Apartment and residential property managers 1121,410 1.34x -61
Golf courses and country clubs 75106 0.74x +6
Commercial property managers 52526 1.85x +77
Nonresidential building owners 35991 2.27x -67
Colleges and universities 2657 0.35x +1
Total, each site once19,47291,503

Sites and establishments: U.S. Census Bureau, County Business Patterns 2023; concentration (location quotient) and one-year change in establishments: U.S. Bureau of Labor Statistics, Quarterly Census of Employment and Wages, private ownership, 2026 Q1, summed across the metro's counties.

Your industry in Dallas

What Industry Are You Growing In?

Pick your trade to see the Dallas-Fort Worth buyers, competition, decision-makers and projects for it. The estimator and the assessment form below follow your choice.

Choose an industry

Every trade in Dallas at a glance

Largest buyer groups (sites with 20+ people)

  1. Restaurants6,105
  2. Retail stores3,884
  3. Medical, dental and outpatient offices2,100
  4. Manufacturing plants2,039
  5. Wholesale distributors1,725

Source: U.S. Census Bureau, County Business Patterns 2023.

Most room per contractor

  1. Commercial Landscaping#7 of 100
  2. Commercial Cleaning & Janitorial#17 of 100
  3. Commercial Flooring#16 of 68

Larger buyer sites per contractor, ranked across up to 100 markets. Sources: U.S. Census Bureau, County Business Patterns 2023; U.S. Bureau of Labor Statistics, Quarterly Census of Employment and Wages, private ownership, 2026 Q1.

Trade panels: buyer sites, U.S. Census Bureau, County Business Patterns 2023; contractors, their one-year change and employment, U.S. Bureau of Labor Statistics, Quarterly Census of Employment and Wages, private ownership, 2026 Q1; decision-maker records, Abstrakt territory record counts, October 2026; open programs, Abstrakt territory availability.

Compare all 11 trades in Dallas

Ranked by larger buyer sites per contractor against up to 100 markets (only markets with 10 or more contractors in a trade are ranked; n/r means not ranked). A higher rank means more buildings worth calling for every competitor working them.

Commercial trades in Dallas: contractors, buyer sites and rank
TradeContractors1-yr changeLarger buyer sitesPer contractorRankDecision-maker records
Commercial Landscaping
Largest buyer group: retail stores
 1,548 -21 10,544 6.8 #7 not counted
Commercial Cleaning & Janitorial
Largest buyer group: ambulatory health care: physician, dental, outpatient and urgent care
 1,531 -11 7,519 4.9 #17 5,500
Commercial Flooring
Largest buyer group: ambulatory health care: physician, dental, outpatient and urgent care
 79 +1 6,733 85.2 #16 not counted
Paving & Asphalt
Largest buyer group: retail stores
 216 +9 10,592 49.0 #26 not counted
Commercial Painting & Coatings
Largest buyer group: retail stores
 130 -4 10,474 80.6 #24 not counted
Commercial Construction
Largest buyer group: manufacturing companies
 1,252 +8 5,842 4.7 #50 18,825
Fire Protection
Largest buyer group: restaurants
 284 -3 11,859 41.8 #51 not counted
Commercial Electrical
Largest buyer group: retail stores
 867 0 8,677 10.0 #55 not counted
Commercial HVAC & Mechanical
Largest buyer group: medical and dental office buildings
 753 -7 6,574 8.7 #61 9,260
Managed Service Providers
Largest buyer group: medical, dental and outpatient practices
 6,078 +26 10,653 1.8 #78 not counted
Commercial Roofing
Largest buyer group: retail stores
 220 +2 10,376 47.2 #73 18,825

Sources: contractors and change, U.S. Bureau of Labor Statistics, Quarterly Census of Employment and Wages, private ownership, 2026 Q1; buyer sites, U.S. Census Bureau, County Business Patterns 2023 (each trade's own buyer categories, each site counted once); decision-maker records, Abstrakt territory record counts, October 2026.

Growth and trends

Is Dallas-Fort Worth adding businesses? Five years of counts

Private business establishments in the metro's counties went from 200,932 in 2021 to 208,911 in 2025 (+4.0%), while private employment moved +11.1% to 3,581,592. In the Census Bureau's latest count, 20,938 establishments opened and 16,565 closed in a year. New sites start without an incumbent vendor.

Private establishments and employment, 2021 to 2025

Private establishments, employment and average weekly wage by year, Dallas-Fort Worth
YearEstablishmentsEmploymentAvg weekly wage
2021200,9323,223,678$1,392
2022208,5293,419,527$1,465
2023210,1293,516,187$1,514
2024209,5553,542,284$1,575
2025208,9113,581,592$1,631

Source: U.S. Bureau of Labor Statistics, Quarterly Census of Employment and Wages (opens in a new tab), private ownership, 2021 to 2025 annual averages, 11 counties summed. n/a: BLS withholds the figure for at least one county.

Establishments opened and closed each year

Establishment openings and closings by year, Dallas-Fort Worth-Arlington, TX
Year to MarchOpenedRateClosedRate
201917,25311.4%13,8529.2%
202017,68511.5%15,0169.7%
202121,07813.3%15,5869.9%
202221,86213.4%17,49310.7%
202320,93812.5%16,5659.9%

Source: U.S. Census Bureau, Business Dynamics Statistics (opens in a new tab), 2023 release, Dallas-Fort Worth-Arlington, TX. Each year runs March to March; rates are per 100 establishments.

New business applications

168,817 applications for an employer ID number were filed in the metro's counties in 2025, +71.0% on 2019 (98,706): Dallas County 61,000, Tarrant County 39,814, Collin County 28,570, Denton County 19,739, Ellis County 4,246, Kaufman County 3,652, Johnson County 3,366, Parker County 3,013, Rockwall County 2,533, Hunt County 1,618, Wise County 1,266. Applications include sole proprietors and filings that never hire, so they measure new business activity, not new buyers.

Source: U.S. Census Bureau, Business Formation Statistics (county annual) (opens in a new tab), calendar 2025, retrieved 2026-10-15.

Contractors by trade, 2021 to 2025
Contractor establishments by trade, 2021 and 2025, Dallas-Fort Worth
Trade20212025Change
Managed Service Providers5,0066,167+1,161 (+23.2%)
Paving & Asphalt184209+25 (+13.6%)
Commercial Construction1,1841,242+58 (+4.9%)
Commercial Electrical844866+22 (+2.6%)
Commercial Flooring7877-1 (-1.3%)
Commercial Roofing221218-3 (-1.4%)
Commercial Cleaning & Janitorial1,5661,544-22 (-1.4%)
Commercial HVAC & Mechanical770755-15 (-1.9%)
Fire Protection294288-6 (-2.0%)
Commercial Landscaping1,6031,566-37 (-2.3%)
Commercial Painting & Coatings153134-19 (-12.4%)

Source: U.S. Bureau of Labor Statistics, Quarterly Census of Employment and Wages, annual averages, the same NAICS codes as the trade comparison above. More contractors means more competition for the same buyers; fewer means more room for outbound.

When to prospect: the Dallas calendar

Cooling demand peaks in July (600 cooling degree days in a normal year), and 66% of the 2,303 severe hail and wind reports from 2015 to 2024 fell in April, March and May. Start roofing and HVAC prospecting ahead of those months.

Average high temperature, cooling degree days and severe storm reports by month, Dallas-Fort Worth
MonthAvg high (F)Cooling degree daysHail and wind reports
January56428
February61854
March6841483
April7677577
May83246464
June91463322
July9560074
August9559969
September8836990
October7811761
November661860
December58021

Sources: NOAA NCEI nClimDiv county monthly series, 1991-2020 averages (opens in a new tab); NOAA NCEI Storm Events Database (opens in a new tab), 2015 to 2024. Reports of hail 1 inch or larger and thunderstorm wind of 58 mph or more, by month, across the market counties.

Buying signals

Where the money is moving in Dallas-Fort Worth

Federal contracts and building permits are early signs that a building is changing: new construction, a renovation, a re-roof.

Federal contracts performed in the metro

Federal agencies obligated $48.80 billion in contracts with a place of performance in Dallas-Fort Worth's counties in federal fiscal year 2026 (October 2025 to September 2026), against $60.80 billion in fiscal 2025 (-19.7%). Construction (NAICS 23) took $204.9 million.

Contract obligations by county
CountyFY2026FY2025
Collin County$1.32 billion$1.40 billion
Dallas County$29.98 billion$24.09 billion
Denton County$103.3 million$105.2 million
Ellis County$916,001$2.0 million
Hunt County$1.23 billion$1.57 billion
Kaufman County$456,591$231,327
Rockwall County$27.6 million$117.4 million
Johnson County$16.7 million$30.2 million
Parker County$36.0 million$34.2 million
Tarrant County$16.08 billion$33.46 billion
Wise County$2.8 million$727,840
Metro counties$48.80 billion$60.80 billion
FY2026 obligations in each trade's own NAICS code
TradeNAICSFY2026
Commercial Construction236220$120.5 million
Managed Service Providers541512$40.0 million
Commercial HVAC & Mechanical238220$15.2 million
Commercial Cleaning & Janitorial561720$10.9 million
Commercial Roofing238160$9.7 million
Fire Protection561621$8.1 million
Commercial Landscaping561730$6.6 million
Commercial Electrical238210$6.1 million
Paving & Asphalt237310$3.5 million
Commercial Painting & Coatings238320$59,100

Source: USAspending.gov (U.S. Department of the Treasury) (opens in a new tab), contract award types A to D, obligations dated October 1, 2025 to September 30, 2026, by place of performance; data as of 2026-10-15. Defense contract actions are published 90 days late, so fiscal 2026 will still rise. Place of performance is coded by the contracting officer.

Territory intelligence

Where the Dallas buyers are

Dallas County, Tarrant County and Collin County hold 81% of the metro's 19,472 larger business sites, so most programs start there and add the rest of the metro for larger accounts, depending on how far your crews travel.

Larger business sites (20+ people) by county, Dallas-Fort Worth-Arlington, TX
CountySitesShare
Dallas County 7,67839%
Tarrant County 5,46128%
Collin County 2,56113%
Denton County 1,7679.1%
Ellis County 3862.0%
Johnson County 3251.7%
Parker County 2691.4%
Rockwall County 2651.4%
Kaufman County 2341.2%
Hunt County 1570.8%
Wise County 1080.6%
Not assigned to a county by Census2611.3%
Metro total19,472100%

Source: U.S. Census Bureau, County Business Patterns 2023, metro and county files, summed across the buyer categories on this page (each site counted once). County files withhold some size-class counts that the metro file reports, so 261 sites cannot be placed in a county.

Abstrakt territories in this market

Dallas-Plano-Irving and Fort Worth-Arlington. A strategist confirms which one your program would hold.

The owners that anchor Dallas-Fort Worth

Each fact links to its source, checked 2026-10.

Health system

Parkland Memorial Hospital

Dallas, Dallas County

Parkland says its 2.8-million-square-foot campus, opened in 2015, includes an acute care hospital licensed for 983 beds.

Dallas County's public hospital system runs the main campus plus a network of community health centers, all with central plant, life-safety and environmental services needs.

HVACfire protectioncleaningelectrical

Parkland Health (opens in a new tab)
Campus

University of North Texas

Denton, Denton County

Wikipedia, citing UNT's Fact Books, gives the University of North Texas 46,940 students in fall 2024.

A large Denton campus, plus a Frisco location, with residence halls, classroom and lab buildings, athletic venues, parking and grounds.

HVACroofinglandscapingpaving

Wikipedia (opens in a new tab)
4 more anchor owners in Dallas-Fort Worth
Industrial park

AllianceTexas

Fort Worth, Tarrant and Denton counties

Hillwood says AllianceTexas, its 27,000-acre development in north Fort Worth, is home to 602 companies.

Distribution centers, manufacturing plants, offices and an airport spread across a master-planned development, with large roofs, truck courts and sprinkler systems.

roofingpavingfire protectionconstructionlandscaping

Hillwood (opens in a new tab)
Major employer

General Motors Arlington Assembly

Arlington, Tarrant County

Wikipedia, citing the City of Arlington's 2024 annual financial report, lists General Motors as the city's top employer with 8,919 employees.

GM says the Arlington plant, opened in 1954, builds full-size SUVs; a vehicle assembly plant means large roofs, plant electrical, paint and process systems and paved yards.

electricalroofingHVACpaving

Wikipedia (opens in a new tab)
Major employer

JPMorgan Chase Plano campus

Plano, Collin County

Wikipedia, citing Plano's 2025 Corporate and Regional Headquarters report, lists JPMorgan Chase as Plano's top employer with 11,261 employees.

A large corporate office presence in Plano with buildings, parking and grounds that need janitorial, HVAC, landscaping and lot maintenance.

cleaningHVAClandscapingpaving

Wikipedia (opens in a new tab)
Projects and economic activity

What is being built in Dallas-Fort Worth, and who it puts to work

Named projects from primary and local news sources, researched July 2026. Market intelligence, not open bids: confirm timing with the owner.

Market view

What we see in Dallas

Dallas-Fort Worth is an owner's market. Nonresidential building owners run at 2.27x the U.S. mix, commercial property managers at 1.85x and warehousing and distribution sites at 1.68x. For a contractor that means fewer, bigger conversations: a property manager in Plano or a landlord with distribution buildings around AllianceTexas signs for many roofs and lots at once, so that is the person worth asking for first. Health care adds a second owner group: medical, dental and outpatient offices run at 1.50x the U.S. mix, and Parkland runs Dallas County's public hospital campus plus a network of community health centers.

Roofing is the crowded trade here. Hail and wind reports cluster in April, March and May, which held 66% of the 2,303 reports from 2015 to 2024, and the bench is deep to match: 220 commercial roofers put Dallas at #73 of 89 markets for room. A roofer here should have inspection meetings with property managers on the calendar in January and February, not after the first hail.

Grounds work points the other way. Commercial landscaping ranks #7 of 100 markets, with 10,544 larger buyer sites, and landscaping establishments fell from 1,603 in 2021 to 1,566 in 2025. Commercial painting shrank too, from 153 firms in 2021 to 134 in 2025. Meanwhile managed service providers grew from 5,006 to 6,167 over the same years, so an MSP faces more competition than it did in 2021 while a painter or grounds firm faces less.

Abstrakt's reading of the sourced figures and projects above, written .

Decision-makers

Who signs, and how many of them work in Dallas

125,090 general and operations managers, 30,690 computer and information systems managers and 17,140 medical and health services managers work in the Dallas-Fort Worth-Arlington, TX metro. Jobs across every industry, not a contact list.

Jobs and median annual pay by title, Dallas-Fort Worth-Arlington, TX
TitleJobsMedian payTrades that call this title first
General and operations managers
SOC 11-1021
125,090$111,010MSP
Computer and information systems managers
SOC 11-3021
30,690$173,810
Medical and health services managers
SOC 11-9111
17,140$121,640
Construction managers
SOC 11-9021
17,110$103,550
Property, real estate, and community association managers
SOC 11-9141
15,890$62,920cleaning, electrical, flooring, landscaping, painting, roofing, fire protection, HVAC, paving
Buyers and purchasing agents
SOC 13-1020
14,160$79,420
Purchasing managers
SOC 11-3061
3,400$137,820
Education administrators, postsecondary
SOC 11-9033
3,390$102,990

Source: U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics (OEWS) (opens in a new tab), May 2025, Dallas-Fort Worth-Arlington, TX, all industries. Each title is the closest BLS occupation to a role in the trade's playbook; titles BLS does not publish for this metro are left out. Each trade link opens the Dallas guide's decision-maker questions.

Opportunity estimator

What Could Your Next 12 Months in Dallas Look Like?

A planning model, not a forecast: put in your own numbers and it applies Abstrakt's national sales center rates for your trade.

Default 16.1%: Abstrakt national rate for this trade. Use your own if you know it.

Baseline, 12 months

12,000prospecting dials
86meetings set
22proposals
3.6customers won
$89,355first-year value of those customers
Scenarios
ScenarioDials per meetingMeetingsCustomers wonFirst-year value
Conservative190632.6$65,841
Baseline140863.6$89,355
Optimistic1081114.6$115,831
Get My Dallas Opportunity Assessment

How it works. Meetings are dials divided by dials per appointment; proposals, customers won and value follow from the proposal rate, the win rate and your customer value. The rates are Abstrakt sales center, Performance Intelligence, national, October 2026, across all programs, not Dallas results; the scenarios use the slower and faster quarter of buyer industries. Outbound results typically build over 6 to 12 months, so a first year rarely runs at a full year's pace. Benchmarks by trade and method.

Hiring locally

What an in-house SDR costs in Dallas

  • 43,560people in the role locally, all competing for the same hires

Source: U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics (OEWS), May 2025. Sales representatives of services, except advertising, insurance, financial services and travel (SOC 41-3091).

In-house SDR, first year (illustrative)$124,700

An illustrative model, not a quote: in-house adds $15,000 commission, 25% payroll taxes and benefits, $550/month tools, $7,000 recruiting and training, 35% yearly turnover, and manager, QA and admin time, before ramp time. Abstrakt includes the SDR, management, tools and data.

Get a Dallas program quoteRun the full numbers
Local sales intelligence

See how a Dallas program is built in Abstrakt Intelligence

Ava walks through the platform our strategists use, set to Dallas.

Abstrakt Intelligence

This demonstration showcases real Abstrakt Intelligence capabilities using fictional companies and contacts to protect client and prospect privacy. Ava is Abstrakt's AI guide. The screens are the demo set to the Dallas territory; its territory counts come from the demo data, not the Census figures above.

Read the transcript of Ava's Dallas walkthrough

Hi, I'm Ava.

Here's what an Abstrakt program looks like in Dallas.

First, we size your territory.

The Dallas area has about 178 thousand companies and 812 thousand business contacts.

Next, we pick the playbook for your industry.

Each playbook starts with criteria that have already booked meetings.

For roofing, that's roof size, roof age and who owns the building.

Then we build the list.

Anyone who isn't a fit comes off before a rep ever sees the name.

Every prospect gets a full profile.

The decision-maker, the building, and every touch so far.

Before the first dial, each rep practices in an AI role play and gets certified.

Now the calls start.

The dialer, the talk track and the follow-up all live in one place.

Every meeting is reviewed for quality before it reaches you.

And we track each one all the way to closed.

We take one client per trade per territory.

Once a spot is taken, it's gone.

Check if your trade is still open in Dallas.

Client results

Results from programs like this one

Each story is labeled with where the program ran. Abstrakt runs every program from its St. Louis sales floor.

  • Commercial cleaningLocal program, Tulsa

    How Century Facility Services broke its referral ceiling: $415K closed in year one

    Century Facility Services

    After losing a sales rep, Century Facility Services outsourced outbound and booked 58 appointments and closed $415K in year one.

    • 58 appointments booked
    • 7 deals closed
    • $415K closed business

    First year of the program (case published April 2026)

  • Commercial roofingRegional

    How Schena Roofing booked 475 appointments and kept a seasonal calendar full

    Schena Roofing & Sheet Metal

    Schena Roofing booked 475 appointments and closed $1.69M from 2018 to 2024, with another $1.39M in proposals delivered.

    • 475 appointments
    • $1.69M closed business
    • $1.39M in proposals delivered

    2018 to 2024, from Abstrakt program records. Closed business and proposals delivered are separate figures.

  • Fire protectionLocal program, Philadelphia

    How Harring Fire Protection turned outbound and inbound into $200K in new business

    Harring Fire Protection

    Outbound appointment setting plus an inbound website produced 195 appointments and 16 closed deals worth $200K in 28 months.

    • 195 appointments booked
    • 16 deals closed
    • $200K closed business

    28-month partnership (case published April 2026); search figures within 12 months of the February 2025 site launch

See all client stories

Outsourced sales development

How Abstrakt runs a Dallas program

Reps on Abstrakt's St. Louis sales floor work your Dallas-Fort Worth list by phone, email, LinkedIn and direct mail after two weeks of training and certification on your account.

Contractor licensing in Texas

Texas has no state license for general contractors or roofers, though cities and counties may set their own requirements. TDLR licenses electrical and air conditioning/refrigeration contractors, and the State Fire Marshal's Office registers fire sprinkler and fire alarm companies.

Confirm with Texas Department of Licensing and Regulation (opens in a new tab). Checked 2026-09-30.

Free market report

The State of Outbound Sales in Dallas, 2026

This page's Dallas data in one report for your team, with the Texas calling rules. No form to fill in.

Download the PDF (1.0 MB) Read it online
Free trade territory report · PDF

Get the territory report for your trade in Dallas

One trade, one city, every page about your market: the account types that buy your work here and how many of each, Tier 1 sites, the counties to start in, who signs and what to ask them, the months that matter, federal contracts and permits, the Texas calling rules, and whether the territory is still open. One client per trade per territory.

  • Account tiers and a worked first-list example
  • Decision-maker roles, questions and objections
  • A 90-day calling plan sized to the Dallas counts

Send me the report

Free. The download starts as soon as you press the button, and the next page links it again. We use your details to follow up about it. Privacy Policy.

Territory assessment

See Your Dallas Sales Opportunity

A Partner Sales Manager sizes your Dallas territory for your trade, checks whether it is open (one client per trade per territory) and shows what a program would look like.

Program commitments, including activity and meeting expectations, are defined in your agreement before launch.

Talk With a Sales Development Expert: (314) 338-8865 Check my market Explore Enterprise Sales Development

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Outsourced sales development in Dallas, answered

Does Abstrakt provide B2B lead generation and appointment setting in Dallas?

Yes. Abstrakt runs outsourced lead generation and B2B appointment setting across the Dallas-Fort Worth-Arlington, TX metro from its St. Louis sales floor: U.S.-based reps prospect the buildings, qualify the opportunity and book meetings with the person who signs. We take one client per trade per territory.

How does B2B appointment setting work for a Dallas program?

It starts with the list. Of the 19,472 sites in Dallas-Fort Worth with 20 or more people on site, we keep the ones that buy your trade inside your service area, then a certified rep works them by phone, email, LinkedIn and direct mail. Meetings are booked with the decision-maker, reviewed before they reach you and tracked to a proposal and a close.

Which commercial trades have the most room to grow in Dallas?

Measured by larger buyer sites per contractor across the markets we track (a market is ranked for a trade only where it has at least 10 local contractors), commercial landscaping (#7 of 100), commercial cleaning & janitorial (#17 of 100) and commercial flooring (#16 of 68) rank best in Dallas.

What kinds of businesses are concentrated in Dallas?

Compared with the national mix, Dallas-Fort Worth has more nonresidential building owners (2.27x), commercial property managers (1.85x) and warehousing and distribution (1.68x). Those industries are the best-represented buyers for trades that serve them.

Is the Dallas business market growing?

Over five years, yes, on both counts below. The latest year dipped: private business establishments fell 0.4% from 2025 Q1 to 2026 Q1. Private business establishments across Dallas-Fort Worth's counties went from 200,932 in 2021 to 208,911 in 2025 (+4.0%), and private employment +11.1% (U.S. Bureau of Labor Statistics, Quarterly Census of Employment and Wages, annual averages). In the latest Census count, 20,938 establishments opened and 16,565 closed in the metro (U.S. Census Bureau, Business Dynamics Statistics, 2023, March to March), so openings ran ahead of closings by 4,373.

How much federal construction money is spent in Dallas?

Federal contract obligations with a place of performance in Dallas-Fort Worth's counties came to $48.80 billion in federal fiscal year 2026 (October 2025 to September 2026), $204.9 million of it in construction (NAICS 23) (USAspending.gov (U.S. Department of the Treasury), retrieved 2026-10-15). Fiscal 2026 will still rise as delayed defense contract actions post.

When should a commercial roofer in Dallas-Fort Worth start booking meetings?

Before March. Hail and wind reports concentrate in April, March and May, so the inspection meetings that turn into storm repair and replacement work need to be on the calendar while property managers still have time to take them. Roofing is also one of the more crowded trades in the metro, ranking #73 of 89 markets, which makes an early relationship worth more.

Why do commercial landscaping firms have room in Dallas-Fort Worth?

Because the buyer base is large and the contractor count is shrinking. The metro ranks #7 of 100 markets for larger buyer sites per landscaping contractor, and establishment counts fell from 1,603 in 2021 to 1,566 in 2025. Retail stores are the largest buyer group for the trade.

Which counties make up the Dallas market?

The metro covers 11 counties. Dallas County, Tarrant County and Collin County hold 81% of the larger business sites, so most programs start there.

What does outsourced sales development cost in Dallas?

Starting at $5,000 per month for an Outbound BDR program, as a flat monthly program. The price depends on how many reps work your program, the channels, and how large a territory and how many trades it covers. For comparison, one in-house SDR costs about $124,700 in year one at a $55,000 base salary on our illustrative model, before ramp time.

Sources and method

Updated . Approved the local markets plan: the data sources, the method and the in-house SDR cost model shown on market pages: Scott Scully, Executive Chairman, October 15, 2026. Every figure is regenerated from its source by a script in the site's code, never typed by hand.

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