Using proven lead generation tactics, we help asphalt and paving companies generate qualified leads and grow their business.

Lead Generation Experts Who Know How to Generate Asphalt and Paving Leads

Whether it’s a parking lot job, an asphalt overlay, new construction, or maintenance work, asphalt companies are always looking for more work. It doesn’t matter if you’re a huge, successful company or a small business just starting out—asphalt and paving companies are too busy doing work in the field to worry about managing a sales pipeline. So, instead of trying to generate paving leads, they rely on word of mouth and referrals to grow their business.

But what if taking over a new market wasn’t difficult? What if you could expand your business easily and have a steady flow of new jobs coming in? At Abstrakt Marketing Group, our lead generation services help paving companies do exactly that. Let us grow your business while you focus on what’s most important—providing excellent paving services for your customers.

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How Our B2B Appointment Setting Services Work

While we’re a full-service provider of both outbound and inbound lead generation solutions, our B2B appointment setting service is a top choice for paving companies that are looking to grow. Here’s how our program works:



You sign on for an outbound program with Abstrakt. This includes outbound sales activity such as prospecting, cold calling, and emailing. You’ll also get marketing collateral with your program—one new asset per month of your choice. Your choices include a brochure, sell sheet, case study, infographic, pitch deck, or video.



Your first month, also known as the implementation period, will be a month of preparing for your program to launch. We want to learn as much as we can about your business: What paving services do you specialize in? Who is your target audience? The more you work with our team during implementation, the more successful your program will be.



During the first few months of your program, our team will be hard at work developing relationships with qualified prospects in your market. Using proven and effective strategies, we keep your business top of mind and nurture leads until they’re ready to buy.



Once we’ve built a solid sales pipeline for your business, you’ll start to see new jobs come in consistently. But we’re just the appointment setters—it’s still your job to close the deal. We’ll send you all important information needed for the appointment (call recordings, information about the company, and all of the salesperson’s notes). You’ll also have access to all details about your program in our client portal.

Our goal is to build a sales pipeline so sustainable that you never have to worry or wonder about where your next opportunity is coming from. Let’s talk about how appointment setting services could grow your paving business →

Why Work With Abstrakt to

Generate Paving Leads?

Imagine what your paving company could achieve if business development was taken off your plate. Think of what the extra revenue could do for your business.

Here are four key reasons why your paving company should work with Abstrakt:

Proven Track Record

We’ve worked with paving companies that all have different problems and business growth goals. Time and time again, we’ve seen success in helping them grow their business. When paving companies sign on with us to generate more qualified leads, they speak with more people in their market and close more deals—it’s that simple.


Paving companies simply do not have time for all the business development activity that Abstrakt offers. Not only would it take you more time to replicate what we do for your own business, but our program also costs less than one full-time employee. We help you so that you can focus on important business initiatives like planning for the future and hiring more professionals to complete jobs.


We have the cutting-edge tools along with the knowledge and expertise needed to find qualified leads in your market. We don’t just build quality lists—we perform outbound sales activities to ensure that prospects are the right fit for your business. All of this activity results in more appointments and therefore, more closed deals.

Improve Your Business

When you have an appointment setter talking to prospects all the time, you’ll get a variety of opportunities coming down the pipeline (not just for one type of service). This, along with the extra revenue you’ll be bringing in, allows you to improve your business. With so much extra time, you can focus on improving your current services or adding new ones to your arsenal.

Ready to Grow Your Business?

Ready to Grow Your Business?

Ready to Grow Your Business?

Paving Leads That Convert

Let Us Pave the Way Toward Business Growth

We use a variety of lead generation services to help paving companies grow. And our team knows better than anyone that an all-encompassing solution is better than utilizing just one. Here are all the services we offer to help companies in the B2B space grow:

  • B2B Appointment Setting
  • Website Design and Development
  • SEO Content Writing Services
  • Marketing Collateral
  • Social Media Marketing

See how we helped a paving company take over a new, unfamiliar market using B2B appointment setting →

The Abstrakt Lead Generation Advantage

What Makes us Difference



Because of our explosive growth and career opportunities, we have been able to attract the very best in the B2B lead generation space. That means you will have an A-Player working with your business to help you grow.



We have been doing this for 10 years now. We are happy to have partners in every state in the U.S., and we are constantly developing innovative strategies within your industry.



When we work with you, we don’t work with anyone else in your market. We are in the trenches helping grow your market share and sales. How could we do the same thing for your competitors?



When you invest in us, we invest in you. You’ll have an activity or lead guarantee, and if we don’t hit it, we’ll work for free until we do.


All-In One Solution

We do everything you need to grow your business, all under one roof.

We’re Paving Lead Generation Experts

Interested in learning more? Check out these resources!

Ready to Grow
Your Business?