Commercial lead generation and B2B appointment setting in Boise City

Boise City has 1,985 business sites with 20 or more people on site in the categories commercial trades sell to, #66 of the 100 markets we cover, and 1.71 times the national concentration of medical, dental and outpatient offices. Private business establishments fell 8.1% from 2025 Q1 to 2026 Q1. Abstrakt's U.S.-based reps prospect those buyers by phone, email and LinkedIn and book meetings with the people who sign.

Ask Ava anything about the information on this page.

Local B2B snapshot

How many businesses are in Boise City, and which ones buy

Boise City has 9,637 establishments in the categories commercial trades sell to, 1,985 of them with 20 or more people on site. Compared with the national mix it over-indexes on medical, dental and outpatient offices (1.71x), hospitals (1.50x) and hosting and data processing companies (1.37x). Added over the past year: hospitals (+9), private K-12 schools (+3) and commercial property managers (+3). Down: retail stores (-218) and wholesale distributors (-155).

  • 9,637 establishments in the 21 categories commercial trades sell to

    Source: U.S. Census Bureau, County Business Patterns 2023

  • 1,985 of them with 20 or more people on site, where a prospecting list starts

    Source: U.S. Census Bureau, County Business Patterns 2023

  • -8.1% private business establishments, 2025 Q1 to 2026 Q1 (34,294 now; U.S. +3.6%)

    Source: U.S. Bureau of Labor Statistics, Quarterly Census of Employment and Wages, private ownership, 2026 Q1

  • 1.71x the national concentration of medical, dental and outpatient offices

    Source: U.S. Bureau of Labor Statistics, Quarterly Census of Employment and Wages, private ownership, 2026 Q1

  • 1,733 decision-maker records Abstrakt can prospect for a construction and roofing program (territory: Boise City-Mountain Home-Ontario)

    Source: Abstrakt territory record counts, October 2026

An establishment is one physical location, so a company with three sites counts three times; decision-maker records are contacts, not companies; open programs are not reservations.

Largest buyer groups in Boise City

  1. Restaurants573
  2. Retail stores426
  3. Medical, dental and outpatient offices 1.71x the U.S. mix255
  4. Manufacturing plants 1.18x the U.S. mix212
  5. Wholesale distributors160
  6. Senior living and nursing92
  7. Grocery stores59
  8. Hotels58

Sites with 20 or more people on site, U.S. Census Bureau, County Business Patterns 2023; concentration, U.S. Bureau of Labor Statistics, Quarterly Census of Employment and Wages, private ownership, 2026 Q1.

All 21 categories, with establishments, concentration and one-year change
Business categories in Boise City: larger sites, all establishments, concentration and one-year change
CategorySites with 20+All establishmentsvs. U.S. mix1-yr change
Restaurants 5731,602 0.83x -129
Retail stores 4262,281 0.84x -218
Medical, dental and outpatient offices 2551,971 1.71x -18
Manufacturing plants 212782 1.18x -42
Wholesale distributors 160974 1.01x -155
Senior living and nursing 92177 0.74x -1
Grocery stores (also counted in retail) 59205 0.54x -30
Hotels 58107 0.66x -6
Bank and credit union offices 46512 1.17x -23
Trucking companies 45460 0.94x -93
Private K-12 schools 3457 0.98x +3
Auto dealerships (also counted in retail) 31120 0.87x -14
Churches and religious organizations 27305 0.47x +1
Apartment and residential property managers 13182 0.93x -17
Warehousing and distribution 1249 0.83x -5
Hospitals 1115 1.50x +9
Hosting and data processing companies 945 1.37x -22
Golf courses and country clubs 819 0.57x -2
Commercial property managers 436 0.74x +3
Colleges and universities 06 1.09x -3
Nonresidential building owners 057 0.67x -11
Total, each site once1,9859,637

Sites and establishments: U.S. Census Bureau, County Business Patterns 2023; concentration (location quotient) and one-year change in establishments: U.S. Bureau of Labor Statistics, Quarterly Census of Employment and Wages, private ownership, 2026 Q1, summed across the metro's counties.

Your industry in Boise City

What Industry Are You Growing In?

Pick your trade to see the Boise City buyers, competition, decision-makers and projects for it. The estimator and the assessment form below follow your choice.

Choose an industry

Every trade in Boise City at a glance

Largest buyer groups (sites with 20+ people)

  1. Restaurants573
  2. Retail stores426
  3. Medical, dental and outpatient offices255
  4. Manufacturing plants212
  5. Wholesale distributors160

Source: U.S. Census Bureau, County Business Patterns 2023.

Most room per contractor

  1. Commercial HVAC & Mechanical#51 of 100
  2. Fire Protection#63 of 96
  3. Commercial Roofing#68 of 89

Larger buyer sites per contractor, ranked across up to 100 markets. Sources: U.S. Census Bureau, County Business Patterns 2023; U.S. Bureau of Labor Statistics, Quarterly Census of Employment and Wages, private ownership, 2026 Q1.

Trade panels: buyer sites, U.S. Census Bureau, County Business Patterns 2023; contractors, their one-year change and employment, U.S. Bureau of Labor Statistics, Quarterly Census of Employment and Wages, private ownership, 2026 Q1; decision-maker records, Abstrakt territory record counts, October 2026; open programs, Abstrakt territory availability.

Compare all 11 trades in Boise City

Ranked by larger buyer sites per contractor against up to 100 markets (only markets with 10 or more contractors in a trade are ranked; n/r means not ranked). A higher rank means more buildings worth calling for every competitor working them.

Commercial trades in Boise City: contractors, buyer sites and rank
TradeContractors1-yr changeLarger buyer sitesPer contractorRankDecision-maker records
Commercial HVAC & Mechanical
Largest buyer group: medical and dental office buildings
74 -5 719 9.7 #51 599
Managed Service Providers
Largest buyer group: construction contractors
482 -68 1,174 2.4 #62 not counted
Fire Protection
Largest buyer group: restaurants
32 -6 1,210 37.8 #63 not counted
Commercial Roofing
Largest buyer group: retail stores
21 +1 1,044 49.7 #68 1,733
Commercial Electrical
Largest buyer group: retail stores
132 -2 855 6.5 #89 not counted
Commercial Cleaning & Janitorial
Largest buyer group: ambulatory health care: physician, dental, outpatient and urgent care
334 -45 774 2.3 #92 452
Commercial Flooring
Largest buyer group: ambulatory health care: physician, dental, outpatient and urgent care
17 -2 710 41.8 #63 not counted
Commercial Construction
Largest buyer group: manufacturing companies
235 -10 558 2.4 #94 1,733
Commercial Landscaping
Largest buyer group: retail stores
591 -72 1,141 1.9 #96 not counted
Commercial Painting & Coatings
Largest buyer group: retail stores
31 -3 1,109 35.8 #84 not counted
Paving & Asphalt
Largest buyer group: retail stores
52 0 1,098 21.1 #93 not counted

Sources: contractors and change, U.S. Bureau of Labor Statistics, Quarterly Census of Employment and Wages, private ownership, 2026 Q1; buyer sites, U.S. Census Bureau, County Business Patterns 2023 (each trade's own buyer categories, each site counted once); decision-maker records, Abstrakt territory record counts, October 2026.

Growth and trends

Is Boise City adding businesses? Five years of counts

Private business establishments in the metro's counties went from 27,367 in 2021 to 35,088 in 2025 (+28.2%), while private employment moved +12.5% to 343,856. In the Census Bureau's latest count, 2,555 establishments opened and 2,303 closed in a year. New sites start without an incumbent vendor.

Private establishments and employment, 2021 to 2025

Private establishments, employment and average weekly wage by year, Boise City
YearEstablishmentsEmploymentAvg weekly wage
202127,367305,597$1,074
202230,782321,039$1,148
202333,320328,265$1,186
202436,582336,302$1,276
202535,088343,856$1,341

Source: U.S. Bureau of Labor Statistics, Quarterly Census of Employment and Wages (opens in a new tab), private ownership, 2021 to 2025 annual averages, 5 counties summed. n/a: BLS withholds the figure for at least one county.

Establishments opened and closed each year

Establishment openings and closings by year, Boise City, ID
Year to MarchOpenedRateClosedRate
20192,28813.0%1,4918.5%
20202,29912.6%1,6749.2%
20212,59513.6%1,6988.9%
20222,88314.5%1,9669.9%
20232,55512.5%2,30311.2%

Source: U.S. Census Bureau, Business Dynamics Statistics (opens in a new tab), 2023 release, Boise City, ID. Each year runs March to March; rates are per 100 establishments.

New business applications

15,108 applications for an employer ID number were filed in the metro's counties in 2025, +45.4% on 2019 (10,388): Ada County 10,169, Canyon County 4,263, Gem County 319, Owyhee County 212 and Boise County 145. Applications include sole proprietors and filings that never hire, so they measure new business activity, not new buyers.

Source: U.S. Census Bureau, Business Formation Statistics (county annual) (opens in a new tab), calendar 2025, retrieved 2026-10-15.

Contractors by trade, 2021 to 2025
Contractor establishments by trade, 2021 and 2025, Boise City
Trade20212025Change
Managed Service Providers322509+187 (+58.1%)
Commercial Roofing1420+6 (+42.9%)
Commercial Flooring1217+5 (+41.7%)
Commercial Painting & Coatings2231+9 (+40.9%)
Commercial HVAC & Mechanical5475+21 (+38.9%)
Commercial Electrical95126+31 (+32.6%)
Fire Protection2734+7 (+25.9%)
Paving & Asphalt4150+9 (+22.0%)
Commercial Construction188229+41 (+21.8%)
Commercial Landscaping519628+109 (+21.0%)
Commercial Cleaning & Janitorial312346+34 (+10.9%)

Source: U.S. Bureau of Labor Statistics, Quarterly Census of Employment and Wages, annual averages, the same NAICS codes as the trade comparison above. More contractors means more competition for the same buyers; fewer means more room for outbound.

When to prospect: the Boise City calendar

Cooling demand peaks in July (247 cooling degree days in a normal year), and 74% of the 77 severe hail and wind reports from 2015 to 2024 fell in June, May and August. Start roofing and HVAC prospecting ahead of those months.

Average high temperature, cooling degree days and severe storm reports by month, Boise City
MonthAvg high (F)Cooling degree daysHail and wind reports
January3701
February4400
March5301
April5904
May691619
June787426
July892476
August8720412
September77546
October6212
November4700
December3700

Sources: NOAA NCEI nClimDiv county monthly series, 1991-2020 averages (opens in a new tab); NOAA NCEI Storm Events Database (opens in a new tab), 2015 to 2024. Reports of hail 1 inch or larger and thunderstorm wind of 58 mph or more, by month, across the market counties.

Buying signals

Where the money is moving in Boise City

Federal contracts and building permits are early signs that a building is changing: new construction, a renovation, a re-roof.

Federal contracts performed in the metro

Federal agencies obligated $741.5 million in contracts with a place of performance in Boise City's counties in federal fiscal year 2026 (October 2025 to September 2026), against $887.3 million in fiscal 2025 (-16.4%). Construction (NAICS 23) took $27.3 million, 37% of it on one award: the Bureau of Land Management's 140L3726C0027 (opens in a new tab) in Ada County, $10.0 million obligated this fiscal year (the award record describes it as NIFC BUILDING 415 REPLACEMENT).

Contract obligations by county
CountyFY2026FY2025
Ada County$718.7 million$866.1 million
Boise County$3.6 million$1.6 million
Canyon County$15.5 million$18.5 million
Gem County$2.7 million$605,753
Owyhee County$992,962$505,499
Metro counties$741.5 million$887.3 million
FY2026 obligations in each trade's own NAICS code
TradeNAICSFY2026
Commercial Construction236220$15.1 million
Paving & Asphalt237310$4.8 million
Commercial HVAC & Mechanical238220$2.9 million
Fire Protection561621$782,086
Commercial Cleaning & Janitorial561720$749,669
Managed Service Providers541512$614,978
Commercial Landscaping561730$548,819
Commercial Flooring238330$46,531
Commercial Electrical238210$22,111
Commercial Painting & Coatings238320$20,909

Source: USAspending.gov (U.S. Department of the Treasury) (opens in a new tab), contract award types A to D, obligations dated October 1, 2025 to September 30, 2026, by place of performance; data as of 2026-10-15. Defense contract actions are published 90 days late, so fiscal 2026 will still rise. Place of performance is coded by the contracting officer.

Territory intelligence

Where the Boise City buyers are

Ada County holds 73% of the metro's 1,985 larger business sites, so most programs start there and add the rest of the metro for larger accounts, depending on how far your crews travel.

Larger business sites (20+ people) by county, Boise City, ID
CountySitesShare
Ada County 1,45473%
Canyon County 46223%
Gem County 271.4%
Not assigned to a county by Census422.1%
Metro total1,985100%

Source: U.S. Census Bureau, County Business Patterns 2023, metro and county files, summed across the buyer categories on this page (each site counted once). County files withhold some size-class counts that the metro file reports, so 42 sites cannot be placed in a county.

Abstrakt territories in this market

Boise City-Mountain Home-Ontario, ID-OR. A strategist confirms which one your program would hold.

The owners that anchor Boise City

Each fact links to its source, checked 2026-10.

Health system

St. Luke's Health System

Boise, Ada County

The City of Boise's 2023 Annual Comprehensive Financial Report ranks St. Luke's as the city's top employer, with 6,000-6,999 employees.

Boise-based system running hospitals, clinics and medical office buildings across the Treasure Valley, all with HVAC, life-safety, cleaning and parking needs.

HVACfire protectioncleaningpaving

Wikipedia (opens in a new tab)
Major employer

Micron Technology

Boise, Ada County

The City of Boise's 2023 Annual Comprehensive Financial Report lists Micron Technology with 5,000-5,999 employees in the city.

Headquarters and manufacturing campus with cleanroom mechanical systems, heavy electrical loads, specialized floors and large roofs.

HVACelectricalflooringfire protection

Wikipedia (opens in a new tab)
3 more anchor owners in Boise City
Major employer

J.R. Simplot Company

Boise, Ada County

The City of Boise's 2023 Annual Comprehensive Financial Report lists J.R. Simplot Company with 3,000-3,999 employees in the city.

Downtown Boise headquarters office campus with occupied-building cleaning, HVAC, electrical and grounds needs.

cleaningHVACelectricallandscaping

Wikipedia (opens in a new tab)
Logistics hub

Amazon Nampa fulfillment center

Nampa, Canyon County

Amazon officially opened its Nampa fulfillment center on November 9, 2020, with about 2,000 jobs expected, making it Nampa's largest single employer.

Large distribution building with big roofs, dock aprons, truck courts and lots, plus around-the-clock cleaning and mechanical needs.

roofingpavingcleaningfire protection

Idaho Press (opens in a new tab)
Projects and economic activity

What is being built in Boise City, and who it puts to work

Named projects from primary and local news sources, researched October 2026. Market intelligence, not open bids: confirm timing with the owner.

Micron Idaho Memory Fabs (ID1 and ID2)

$50 billion

Under wayUnder construction, ID1 first wafer output targeted mid-2027 and ID2 late 2028

Two advanced memory chip fabs at Micron's Boise campus in Ada County, adding about 3,500 direct jobs.

Fab construction and fit-out keep mechanical, electrical and fire protection trades in demand through 2028, and the growing workforce and support buildings feed commercial service work across the valley.

HVACelectricalfire protectioncleaningconstruction

24/7 Wall St. via Yahoo Finance, 2026-08-20 (opens in a new tab)

Saint Alphonsus Medical Center-Nampa Expansion

254,000 sq ft

Under wayGroundbreaking June 2026, completion fall 2028

A seven-story tower and two-story vertical expansion at the Saint Alphonsus Nampa campus, 4300 E. Flamingo Avenue in Canyon County, adding 64 medical-surgical and ICU beds.

A hospital tower on an operating campus runs two-plus years of mechanical, electrical, fire protection and interior finish work, followed by healthcare cleaning contracts.

HVACelectricalfire protectionflooringcleaning

Idaho Business Review, 2026-03-09 (opens in a new tab)

Saint Alphonsus North Meridian Health Plaza

80,000 sq ft

Under wayGroundbreaking spring 2026, completion spring 2028

An outpatient center with urgent care, family medicine, pediatrics, imaging and specialty clinics on more than 17 acres at Highway 16 and Chinden Boulevard in north Meridian, Ada County.

A greenfield medical campus needs site paving, landscaping, HVAC and electrical packages through 2027, then recurring cleaning and grounds contracts.

pavinglandscapingHVACelectricalcleaning

Idaho Business Review, 2026-03-09 (opens in a new tab)

Boise Airport Rental Car Center

$107 million

Opening or openOpened September 2026

A seven-story garage with nearly 1,000 rental car spaces, a customer service building and a covered walkway to the terminal at Boise Airport, clearing space for a future Concourse A expansion.

The new garage adds recurring sweeping, striping, lighting and cleaning work, and freeing space for Concourse A sets up the airport's next construction phase.

cleaningpavingelectricalconstruction

KBOI 2News, 2026-09-01 (opens in a new tab)

West Ada Lake Hazel Elementary rebuild and Locust Grove CTE center

$56.4 million

Opening or openFinancing approved September 2026; both projects expected to open fall 2027

West Ada School District is rebuilding Lake Hazel Elementary and converting a vacant warehouse on Locust Grove in Meridian into a career and technical education center, funded by a $56.4 million certificate of participation loan.

A school rebuild and a warehouse-to-classroom conversion on a fall 2027 deadline mean general contractor, roofing and fire sprinkler work over the next year, then flooring and painting packages in the final months before opening.

constructionroofingfire protectionflooringpainting

Idaho Education News, 2026-09-30 (opens in a new tab)

Caldwell Fire Station 1 rebuild, Fire Station 4 and fire administration building

$20 million

See sourceConstruction scheduled to begin early 2026

Three bond-funded Caldwell Fire Department projects in Canyon County: a single-story rebuild of Fire Station 1 and a fire administration building in the former city hall downtown, plus a new Fire Station 4 on Lake Avenue south of Karcher Road, with CORE Construction as builder.

Two new stations and a city hall conversion bring roofing, fire sprinkler and alarm systems, and interior flooring and painting through 2026, and the repurposed admin building is renovation work that suits finish trades.

constructionroofingfire protectionflooringpainting

Idaho Business Review, 2025-12-18 (opens in a new tab)

Idaho State Police forensic services laboratory

$29 million

Under wayGroundbreaking August 2026, completion scheduled January 2028

A 20,000-square-foot forensic laboratory at Idaho State Police headquarters in Meridian for DNA casework, latent prints, digital forensics and ballistics, the first phase of a larger planned lab expansion.

The state lists specialized electrical, plumbing and HVAC infrastructure, and a new lab building also needs a roof, chemical-resistant flooring and coatings before the January 2028 finish.

constructionelectricalroofingflooringpainting

Idaho State Police, 2026-08-20 (opens in a new tab)

Meridian Community Center and Settlers Park expansion

$21 million

Under wayGroundbreaking February 19, 2026; completion projected late 2027 or early 2028

A 26,000-square-foot community center with a gymnasium, fitness rooms, classrooms and a Meridian Fire outreach center west of Settlers Park on North Venable Avenue, plus a park expansion with a dog park, green space, pathways, a playground and 347 parking spaces. Kreizenbeck Construction is construction manager.

The building brings roofing, gym and classroom flooring and painting through 2027, and the Settlers Park expansion adds turf, pathway and planting work plus grounds maintenance once it opens.

constructionroofingflooringpaintinglandscaping

Construction Equipment Guide, 2026-04-02 (opens in a new tab)

Alta Harris Park

20 acres

Under wayGroundbreaking August 19, 2026; completion date not yet set

Boise's 103rd park, south of Eckert Road in east Boise's Harris Ranch area, with soccer fields, pickleball and bocce courts, a nature playground, shade shelters, a permanent restroom and a Boise River Greenbelt connection, funded by $3.7 million from the city plus family and soccer league donations.

Twenty acres of new fields, lawn and greenbelt connection is landscape installation now and recurring mowing and irrigation work after opening, with paths, courts and a restroom building for site and paving contractors.

landscapingpavingconstruction

Idaho Press, 2026-08-19 (opens in a new tab)

Eagle Regional Athletic Park

80 acres

See sourcePhase one (four baseball fields) moving forward; construction partner named March 2026

A multi-sport park off Highway 16 and Pollard Lane in Eagle, Ada County, planned for baseball, soccer, lacrosse, football and pickleball, with McAlvain Construction named as construction manager and general contractor.

Phase one ballfields mean turf, irrigation and site grading for landscape contractors, plus parking and internal roads, with later phases adding more fields and support buildings.

landscapingpavingconstruction

Idaho News 6 (KIVI), 2026-03-06 (opens in a new tab)

St. Luke's Boise Medical Center tower and medical plaza

See sourceTopped out June 2026; completion estimated September 2029

A nine-story hospital tower on the St. Luke's Boise campus downtown adding 80 beds and seven operating rooms, plus a six-story medical plaza linked to the First Street patient parking garage.

With the steel topped out, interior work on the tower and plaza runs through 2029: mechanical and electrical systems for 27 operating rooms, fire sprinkler and alarm systems, and hospital-grade flooring. When patients arrive in early 2030 a 500-plus-bed flagship hospital needs round-the-clock environmental services.

HVACelectricalfire protectionflooringcleaning

Idaho Press, 2026-06-27 (opens in a new tab)

Meta Kuna Data Center

$1.2 billion

See sourceOperational September 2026; campus build continuing

Meta's data center campus on the outskirts of Kuna in Ada County, more than 750,000 square feet with two buildings now serving traffic and a closed-loop dry-cooler system.

The campus is live with more than 75 operational staff, so facility contracts now shift to ongoing work: cooling equipment and dry-cooler service, electrical maintenance for 1,600-rack data halls, custodial service for offices and support areas, and upkeep of the native-vegetation grounds.

HVACelectricalcleaninglandscaping

KIVI-TV Idaho News 6, 2026-09-03 (opens in a new tab)
Market view

What we see in Boise City

The Treasure Valley shows more churn than its growth numbers suggest. Private establishments rose 28.2% from 2021 to 2025, yet in the latest one-year count almost every buyer category we track shrank: retail fell by 218, wholesale by 155 and trucking by 93. Business closings ran at 11.2% of establishments in 2023. Contractors kept coming anyway. The HVAC contractor count grew 38.9% and electrical 32.6% from 2021 to 2025, so the list has to be cleaner here than in most markets.

Hospitals are the exception, and the list we would start with. Hospital establishments rose by 9 in a year and run at 1.50x the U.S. concentration, with medical offices at 1.71x. St. Luke's topped out its downtown Boise tower in June 2026, so interior mechanical, electrical, sprinkler and hospital flooring work runs toward a September 2029 finish. Saint Alphonsus broke ground on a Nampa tower in June 2026 for fall 2028, and its North Meridian outpatient campus at Chinden Boulevard is due in spring 2028.

Industrial work sits in Ada County, which holds 73% of the metro's larger buyer sites. Micron's two memory fabs on its Boise campus keep mechanical, electrical and fire protection busy through 2028. Meta's Kuna data center went live in September 2026, which turns it into a service account: cooling, electrical maintenance, custodial and grounds. Paving is the crowded trade, ranked #93 of 94.

Abstrakt's reading of the sourced figures and projects above, written .

Decision-makers

Who signs, and how many of them work in Boise City

11,270 general and operations managers, 1,930 medical and health services managers and 1,270 construction managers work in the Boise City, ID metro. Jobs across every industry, not a contact list.

Jobs and median annual pay by title, Boise City, ID
TitleJobsMedian payTrades that call this title first
General and operations managers
SOC 11-1021
11,270$83,680MSP
Medical and health services managers
SOC 11-9111
1,930$124,330
Construction managers
SOC 11-9021
1,270$109,990
Computer and information systems managers
SOC 11-3021
1,140$161,990
Buyers and purchasing agents
SOC 13-1020
850$70,260
Property, real estate, and community association managers
SOC 11-9141
750$59,910landscaping, painting, paving
Education administrators, postsecondary
SOC 11-9033
330$103,260
Facilities managers
SOC 11-3013
250$92,340cleaning, construction, electrical, flooring, roofing, fire protection, HVAC
Purchasing managers
SOC 11-3061
180$144,660

Source: U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics (OEWS) (opens in a new tab), May 2025, Boise City, ID, all industries. Each title is the closest BLS occupation to a role in the trade's playbook; titles BLS does not publish for this metro are left out. Each trade link opens the Boise City guide's decision-maker questions.

Opportunity estimator

What Could Your Next 12 Months in Boise City Look Like?

A planning model, not a forecast: put in your own numbers and it applies Abstrakt's national sales center rates for your trade.

Default 16.1%: Abstrakt national rate for this trade. Use your own if you know it.

Baseline, 12 months

12,000prospecting dials
86meetings set
22proposals
3.6customers won
$89,355first-year value of those customers
Scenarios
ScenarioDials per meetingMeetingsCustomers wonFirst-year value
Conservative190632.6$65,841
Baseline140863.6$89,355
Optimistic1081114.6$115,831
Get My Boise City Opportunity Assessment

How it works. Meetings are dials divided by dials per appointment; proposals, customers won and value follow from the proposal rate, the win rate and your customer value. The rates are Abstrakt sales center, Performance Intelligence, national, October 2026, across all programs, not Boise City results; the scenarios use the slower and faster quarter of buyer industries. Outbound results typically build over 6 to 12 months, so a first year rarely runs at a full year's pace. Benchmarks by trade and method.

Hiring locally

What an in-house SDR costs in Boise City

  • 2,970people in the role locally, all competing for the same hires

Source: U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics (OEWS), May 2025. Sales representatives of services, except advertising, insurance, financial services and travel (SOC 41-3091).

In-house SDR, first year (illustrative)$124,700

An illustrative model, not a quote: in-house adds $15,000 commission, 25% payroll taxes and benefits, $550/month tools, $7,000 recruiting and training, 35% yearly turnover, and manager, QA and admin time, before ramp time. Abstrakt includes the SDR, management, tools and data.

Local sales intelligence

See how a Boise City program is built in Abstrakt Intelligence

Ava walks through the platform our strategists use, set to Boise City.

Abstrakt Intelligence

This demonstration showcases real Abstrakt Intelligence capabilities using fictional companies and contacts to protect client and prospect privacy. Ava is Abstrakt's AI guide. The screens are the demo set to the Boise City territory; its territory counts come from the demo data, not the Census figures above.

Read the transcript of Ava's Boise City walkthrough

Hi, I'm Ava.

Here's what an Abstrakt program looks like in Boise City.

First, we size your territory.

The Boise City area has about 17 thousand companies and 76 thousand business contacts.

Next, we pick the playbook for your industry.

Each playbook starts with criteria that have already booked meetings.

For roofing, that's roof size, roof age and who owns the building.

Then we build the list.

Anyone who isn't a fit comes off before a rep ever sees the name.

Every prospect gets a full profile.

The decision-maker, the building, and every touch so far.

Before the first dial, each rep practices in an AI role play and gets certified.

Now the calls start.

The dialer, the talk track and the follow-up all live in one place.

Every meeting is reviewed for quality before it reaches you.

And we track each one all the way to closed.

We take one client per trade per territory.

Once a spot is taken, it's gone.

Check if your trade is still open in Boise City.

Client results

Results from programs like this one

Each story is labeled with where the program ran. Abstrakt runs every program from its St. Louis sales floor.

  • Commercial cleaningLocal program, Tulsa

    How Century Facility Services broke its referral ceiling: $415K closed in year one

    Century Facility Services

    After losing a sales rep, Century Facility Services outsourced outbound and booked 58 appointments and closed $415K in year one.

    • 58 appointments booked
    • 7 deals closed
    • $415K closed business

    First year of the program (case published April 2026)

  • Commercial roofingRegional

    How Schena Roofing booked 475 appointments and kept a seasonal calendar full

    Schena Roofing & Sheet Metal

    Schena Roofing booked 475 appointments and closed $1.69M from 2018 to 2024, with another $1.39M in proposals delivered.

    • 475 appointments
    • $1.69M closed business
    • $1.39M in proposals delivered

    2018 to 2024, from Abstrakt program records. Closed business and proposals delivered are separate figures.

  • Fire protectionLocal program, Philadelphia

    How Harring Fire Protection turned outbound and inbound into $200K in new business

    Harring Fire Protection

    Outbound appointment setting plus an inbound website produced 195 appointments and 16 closed deals worth $200K in 28 months.

    • 195 appointments booked
    • 16 deals closed
    • $200K closed business

    28-month partnership (case published April 2026); search figures within 12 months of the February 2025 site launch

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Outsourced sales development

How Abstrakt runs a Boise City program

Reps on Abstrakt's St. Louis sales floor work your Boise City list by phone, email, LinkedIn and direct mail after two weeks of training and certification on your account.

Contractor licensing in Idaho

Idaho requires contractors to register with DOPL rather than pass a competency license, with an exemption for small projects under $2,000. Electrical and HVAC work require separate state trade licenses, fire sprinkler contractors are licensed by the State Fire Marshal, and public works contractors need a separate public works license.

Confirm with Idaho Division of Occupational and Professional Licenses (DOPL) (opens in a new tab). Checked 2026-09-30.

Free market report

The State of Outbound Sales in Boise City, 2026

This page's Boise City data in one report for your team, with the Idaho calling rules. No form to fill in.

Free trade territory report · PDF

Get the territory report for your trade in Boise City

One trade, one city, every page about your market: the account types that buy your work here and how many of each, Tier 1 sites, the counties to start in, who signs and what to ask them, the months that matter, federal contracts and permits, the Idaho calling rules, and whether the territory is still open. One client per trade per territory.

  • Account tiers and a worked first-list example
  • Decision-maker roles, questions and objections
  • A 90-day calling plan sized to the Boise City counts

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Territory assessment

See Your Boise City Sales Opportunity

A Partner Sales Manager sizes your Boise City territory for your trade, checks whether it is open (one client per trade per territory) and shows what a program would look like.

Program commitments, including activity and meeting expectations, are defined in your agreement before launch.

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Outsourced sales development in Boise City, answered

Does Abstrakt provide B2B lead generation and appointment setting in Boise City?

Yes. Abstrakt runs outsourced lead generation and B2B appointment setting across the Boise City, ID metro from its St. Louis sales floor: U.S.-based reps prospect the buildings, qualify the opportunity and book meetings with the person who signs. We take one client per trade per territory.

How does B2B appointment setting work for a Boise City program?

It starts with the list. Of the 1,985 sites in Boise City with 20 or more people on site, we keep the ones that buy your trade inside your service area, then a certified rep works them by phone, email, LinkedIn and direct mail. Meetings are booked with the decision-maker, reviewed before they reach you and tracked to a proposal and a close.

Which commercial trades have the most room to grow in Boise City?

Measured by larger buyer sites per contractor across the markets we track (a market is ranked for a trade only where it has at least 10 local contractors), commercial HVAC & mechanical (#51 of 100), fire protection (#63 of 96) and commercial roofing (#68 of 89) rank best in Boise City.

What kinds of businesses are concentrated in Boise City?

Compared with the national mix, Boise City has more medical, dental and outpatient offices (1.71x), hospitals (1.50x) and hosting and data processing companies (1.37x). Those industries are the best-represented buyers for trades that serve them.

Is the Boise City business market growing?

Over five years, yes, on both counts below. The latest year dipped: private business establishments fell 8.1% from 2025 Q1 to 2026 Q1. Private business establishments across Boise City's counties went from 27,367 in 2021 to 35,088 in 2025 (+28.2%), and private employment +12.5% (U.S. Bureau of Labor Statistics, Quarterly Census of Employment and Wages, annual averages). In the latest Census count, 2,555 establishments opened and 2,303 closed in the metro (U.S. Census Bureau, Business Dynamics Statistics, 2023, March to March), so openings ran ahead of closings by 252.

How much federal construction money is spent in Boise City?

Federal contract obligations with a place of performance in Boise City's counties came to $741.5 million in federal fiscal year 2026 (October 2025 to September 2026), $27.3 million of it in construction (NAICS 23) (USAspending.gov (U.S. Department of the Treasury), retrieved 2026-10-15). Fiscal 2026 will still rise as delayed defense contract actions post.

What should Treasure Valley contractors do about the Meta Kuna data center now that it is live?

Treat it as a service account rather than a construction bid. The campus has two buildings serving traffic with a closed-loop dry-cooler system and native-vegetation grounds, so the ongoing work is cooling equipment service, electrical maintenance, custodial service for offices and support areas, and grounds upkeep. Hosting and data processing sites run 1.37x the U.S. mix in the metro, even after their count fell by 22 in a year.

Is Canyon County worth calling separately from Boise and Meridian?

Yes, with a shorter list. Canyon County holds 462 of the metro's larger buyer sites, 23% of the total, and logged 4,263 business applications in 2025. The Saint Alphonsus Nampa tower and Caldwell's bond-funded fire stations and fire administration building, with CORE Construction as builder, give roofing, sprinkler, flooring and painting firms named projects to open the conversation.

Which counties make up the Boise City market?

The metro covers 3 counties. Ada County holds 73% of the larger business sites, so most programs start there.

What does outsourced sales development cost in Boise City?

Starting at $5,000 per month for an Outbound BDR program, as a flat monthly program. The price depends on how many reps work your program, the channels, and how large a territory and how many trades it covers. For comparison, one in-house SDR costs about $124,700 in year one at a $55,000 base salary on our illustrative model, before ramp time.

Sources and method

Updated . Approved the local markets plan: the data sources, the method and the in-house SDR cost model shown on market pages: Scott Scully, Executive Chairman, October 15, 2026. Every figure is regenerated from its source by a script in the site's code, never typed by hand.

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