Abstrakt vs. Belkins vs. Callbox vs. SalesHive: What Each One Actually Sells

Illustration: Lead gen company comparison

This comparison is written by one of the four companies in it. So here is how we have tried to keep it useful: our own prices are on the page, every claim about a competitor links to that company’s own site, and each section says plainly who should pick somebody else.

These four names come up together constantly, and almost every comparison of them is published by one of the four. That includes this one.

What makes the comparison hard is that the four companies don’t sell the same unit. One sells a monthly program with a published call and mail volume. One sells tiers defined by how many appointments you get in a year. One sells dedicated pods priced per pod. One sells a flat monthly team and quotes it case by case. Comparing the prices is close to meaningless until you know what the unit is.

Prices and package details below were checked against each company’s own published pages in September 2026. Pricing pages change, so the links go to the source.

In short

  • Two of the four publish an actual number. Abstrakt publishes monthly package prices. Callbox publishes a monthly range per pod.
  • Belkins and SalesHive both quote instead of publishing, so any comparison with them starts with a call.
  • Pick on unit and fit, not on headline price. A cheaper number buying a different thing isn’t cheaper.

What each one actually sells

Company The unit you buy What they publish Built for
Abstrakt A monthly program with a stated number of dials, letters and appointments Three package prices Commercial contractors and field service companies in the United States
Belkins A retainer tier defined by appointments per year Tiers and channels, no prices Teams that want many outreach channels run at once
Callbox Campaign pods, each with a dedicated SDR A monthly range per pod Companies selling across borders
SalesHive A flat monthly SDR team on a month-to-month basis Plan structure, no prices Teams that want to start and stop without a contract

Abstrakt

We publish three monthly packages. Starter is $5,250 a month for 4 or more appointments set monthly, with roughly 60 key decision makers identified, 650 outbound dials and 125 personalized letters. Standard is $7,250 for 8 or more, with roughly 975 dials and 185 letters. Advanced is $9,250 for 12 or more, with roughly 1,300 dials and 250 letters. Our own page notes that the number of qualified appointments may vary by industry and target market.

The part that gets underestimated is the mail. A personalized letter reaches a property manager or a facility director who never opens a cold email, and it’s a large part of why the calls get returned. The dial and letter counts being published at all is the thing to compare, because it tells you what work is actually being bought.

Pick somebody else if you sell software, you sell outside the United States, or your first sales conversation has to be held by an engineer. Our callers are good at getting a contractor in front of a facility manager. They’re not solutions engineers.

Belkins

Belkins sells monthly retainer packages in tiers defined by appointment volume per year. Their published tiers are a small-business option at 30 or more yearly appointments delivered through partnering agencies, Growth at 100 or more, Growth Plus at 200 or more, and an Enterprise tier with tailored pricing.

The channel menu is the widest of the four. Their tier listings include cold email, LinkedIn outreach, intent-based cold calling, voicemails, messenger and WhatsApp, account-based marketing, paid advertising, executive dinner series, conference activation and webinar support.

No dollar figures appear on that page, so a comparison starts with a quote. The useful question is which of those channels your retainer will actually use, because the same menu is listed against every tier.

Callbox

Callbox prices by what they call a Campaign Pod, described on their pricing page as a dedicated outreach unit targeting a specific market segment or persona. Each pod includes one dedicated SDR, a multi-channel cadence, enriched contact data, campaign manager oversight and weekly reporting.

They publish an estimated monthly investment of $15,000 to $30,000 per pod, with exact pricing provided after a consultation. That’s the highest published entry point of the four by a wide margin, and it buys a dedicated headcount aimed at one segment.

Their positioning is international, and the site references campaigns across 60 or more countries. If your market is three metros and one trade, a pod built for global segment targeting is more machine than the job needs.

SalesHive

SalesHive sells one flat monthly fee covering the SDR team, a sales strategist, their platform, the data and the sending tools. Their page states no setup fees, no long-term contracts, and cancellation at any time with written notice.

Plans are custom quoted, and their own page lists what sets the quote: the team model, the channel mix of phone only or phone plus email, and daily volume at 100, 250 or 500 or more touches.

One thing to ask about. The page carries a 100 percent US-based SDRs badge, and the quote builder lists team model as US-based or offshore. Both statements are theirs. Worth confirming which one a specific quote assumes, because it changes the cost and it changes who is on the phone with your prospects.

The month-to-month structure is the real differentiator. If you want to test outbound without committing to a year, that’s a genuine advantage over the other three.

See our numbers first

Our packages, dial counts and letter volumes are on a public page, not behind a quote. Compare them against whatever else you’re looking at, and talk to us if commercial contractors in the United States is the market you sell into.

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See the published packages

Deciding without a spreadsheet

Three questions get most companies to an answer.

What are you actually buying per month? A number of appointments, a number of dials, a headcount, or a menu of channels. Those are four different purchases and they fail in different ways. Ask each company to write theirs down.

Who is on the phone, and where? It changes the price and it changes how the call lands with a facility manager in Ohio. Every one of these companies will answer this directly if asked.

What happens in month four if it’s not working? Month-to-month, an annual term, or a notice period. This is the question people skip and then regret, and the answer is usually in the agreement and not on the website.

Where this comparison is weakest

We can’t tell you what Belkins or SalesHive will quote you, because neither publishes a price and we’re not going to guess at one. We also have an obvious interest in how this reads, which is why the competitor sections link to their own pages instead of to our characterization of them.

Get quotes from at least two. The comparison that matters is the one with your industry and your market in it, and none of the four can produce that from a web page.

Frequently Asked Questions

How much does B2B appointment setting cost?

It depends what unit you’re buying. Abstrakt publishes monthly packages at $5,250, $7,250 and $9,250. Callbox publishes an estimated $15,000 to $30,000 a month per campaign pod. Belkins and SalesHive both quote case by case and publish no figures. Checked against each company’s own pages in September 2026.

Which appointment setting company is best for contractors?

We build for commercial contractors and field service companies in the United States, so our answer isn’t neutral. What is checkable is the fit question: ask whether a provider’s callers regularly reach facility managers, property managers and directors of facilities, and ask to hear how they open that call.

Do these companies require long-term contracts?

SalesHive publishes month-to-month terms with no setup fees and cancellation on written notice. The others don’t state terms on their pricing pages, so ask directly and read the agreement. Term length is the single most common source of regret in this category.

What is a campaign pod?

It’s Callbox’s unit of sale. Their pricing page describes a pod as a dedicated outreach unit targeting one market segment or persona, including a dedicated SDR, a multi-channel cadence, enriched data, campaign manager oversight and weekly reporting. Capacity scales by adding pods.

Should you ask whether SDRs are US-based or offshore?

Yes, and ask it of every provider. It affects cost, and it affects how a call lands with a buyer who is deciding in the first few seconds whether the caller knows their building. SalesHive’s own quote builder lists it as a variable, which makes it a fair question to put to anybody.

Why does direct mail matter in outbound for the trades?

Because the people who sign for commercial trade work often don’t read cold email at all. A personalized letter that arrives at the property gets opened by somebody who never would have clicked, and it’s part of why a follow-up call gets returned. Our published packages include letter volumes for that reason.

Keep going

About this article

Jeff Winters is Chief Executive Officer at Abstrakt. Reviewed by Neil Erker, Chief Marketing Officer. Abstrakt sells appointment setting, which makes this a comparison written by a participant. Competitor details link to those companies’ own published pages.

Jeff Winters
Chief Executive Officer at 

Jeff Winters is the Chief Executive Officer (CEO) of Abstrakt and former CEO of Sapper Consulting, acquired by Abstrakt in 2021. A seasoned entrepreneur, Jeff founded Sapper in 2013 and led it to a successful acquisition. With expertise in sales and revenue growth, he drives strategies that deliver results. As co-host of The Grow Show, Jeff shares practical insights and real stories from experienced leaders to help entrepreneurs grow. Tune in weekly on Spotify, Apple Podcasts, and more!

Eric Watkins | President of Pipeline Outbound
Eric Watkins
President at 

Eric Watkins serves as the President of Abstrakt Marketing Group, where he leads more than 500 employees and 1,700 client partnerships across the country. He joined the company in 2012 as an unpaid intern and quickly rose through the ranks, restructuring key divisions and spearheading initiatives that helped fuel a 140% workforce expansion.

Under Eric’s leadership, Abstrakt has earned its place on the Inc. 5000 list nine times and has been recognized with dozens of national awards, including Best Onboarding Program by Brandon Hall and Top Workplaces USA. Eric himself was honored with the STL Titan Award in 2022 and named a Workforce Magazine Game Changer in 2018 for his impact on culture and team development.

With a background in marketing and economics from the University of Missouri-Columbia, Eric brings a data-driven, people-first approach to growth. In addition to leading Abstrakt, he co-hosts The Grow Show podcast, sharing frontline stories and practical lessons for other leaders looking to scale. His specialties include business operations, culture building, and turning complex challenges into simple, scalable solutions.

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