Case Study

Compelling Collateral Moves Logistics Company Forward

Solution

Creative Services

Industry

Logistics

"[Creative Sweets] has been really good with turning around great content. We provide bullet points and they create well-articulated, digestible pieces for prospects."

Nate Schwandt, Director of Marketing, Sheer Logistics

View Partner Testimonials

A One-Man Show

About Our Partner:Sheer Logistics aims to build trusting relationships and deliver extraordinary results to employees, shippers, carriers, and suppliers. They cut the fat from logistics strategies and replace spreadsheets with real TMS technology, turning logistics from a problem into an asset.

Nate Schwandt, Director of Marketing at Sheer Logistics, found himself handling the entire responsibility of creating marketing collateral for the company. He felt overwhelmed—after all, leading a company’s marketing efforts and creating all the materials is a lot for just one person to handle. He sought to set their brand apart in the logistics industry, and knowing the impact of having effective marketing collateral, he turned to Creative Sweets.

Building the Tool Kit

Now that Nate had a full team of people backing him, it was time for close communication to make sure what we created aligned with his vision. Armed with that knowledge, we built them a full sales tool kit that covers everything from brochures and case studies to sales decks and infographics. We also made several prospect-facing videos for them—all things they can use on sales calls, prospecting campaigns, and local advertising to get the word out about their offerings.

More Visibility, More Business

With fresh, new videos and ongoing marketing collateral service, Creative Sweets has bolstered Sheer’s company identity and propelled them to the top of the logistics market. They’re dominating in that space due to higher brand visibility. They also now have a piece of marketing material for every service they provide and can tailor what they send to prospects as well. But the cherry on top of the sundae? Nate doesn’t have to do it all on his own anymore.