Multi-Channel Inbound Solution

Inbound Lead Generation

Many businesses are eager to simply get their website up and running, but few of them actually invest the necessary time to first build a solid marketing strategy foundation. Once upon a time, Abstrakt was no different. However, once we built-out our own site into a lead generation-focused website, we saw a 72% increase in website activity and 10x the amount of leads.

We want to help your business experience success using the same process we use.

Inbound marketing aims to attract buyers to come to you. It’s a way of meeting them where they are and engaging with them on their terms. Through the inbound process, we are able to find out the buyer’s persona as they provide information to us, rather than trying to make assumptions about their needs. Using this information, a personalized approach can be developed to cater to the buyer’s interests and direct them towards the sale.

Use our Pipeline Inbound Lead Generation Solution to gain competitive marketing data, improve brand awareness and create more sales opportunities.

Sales Process

You Have Questions, We’ve Got Answers

What is the ROI of Inbound Marketing?

Inbound marketing is more than just converting visitors into customers; it can also build brand authority in your industry and help with customer retention. All of these are important to the long-term health of your business.

How quickly will I see results?

Each element of inbound lead generation involves a different timeline. For example, search engine optimization can take months, whereas pay-per-click ads can drive traffic to your site more quickly. It also depends on factors such as your industry, how well your website is already performing, how much and how often content is produced.

Can I just do an a la carte marketing plan - where I just pick what I want as I go?

Without a strategic plan for how all your moving parts work cohesively together, you aren’t likely to see results. Just like a football team works best with a game plan where each player knows their role, your marketing will work best with a game plan too. Because of this, we offer our inbound services as a whole package.

Couldn’t I just do this myself?

You could, of course, develop and implement a “DIY” version of our inbound process. However, it would take time and money to find the proper tools and learn to use them.

For social media, it goes well beyond just making posts. It involves getting the right ratio of self-promotional content, leveraging different content types for maximum engagement, and being present and responding to customers and clients.

With Abstrakt, we already have experts to help create and manage an inbound strategy using tools included in your package.

What kinds of costs would be included in the package?

There are several tools associated with each element of the inbound marketing strategy, but with Abstrakt, you don’t have to worry about any of them! For web development, we use WordPress and SEMrush. Stock photos, blogging tools and social media scheduling platforms are all expenses that you have no need to worry about with us!

Why should you use inbound marketing?

Inbound lead generation builds trust and credibility. If customers see that you are creating useful, credible content and are professional, they will have more respect for your company. If a customer seeks you out, it shows they have a higher degree of trust for you. A customer coming to you is always going to be more powerful than a cold outreach.

What is Inbound Marketing?

Inbound marketing is a marketing approach focused on attracting customers through content that this relevant and helpful. With inbound marketing, potential customers are able to find your company through channels such as blogs, search engines, and social media.

Social media - does that just mean Facebook?

While Facebook is one of the social sites we recommend our clients to use, it’s not the only one! We will manage up to five social sites on behalf of your business. It’s up to you to decide which social media platforms on which to create a presence for your business. Most B2B companies benefit from posting and engaging with users on Facebook, Twitter, LinkedIn, and Google+. Other platforms to consider, depending on your business, could be Pinterest, Instagram, Snapchat, Tumblr and more.

How do you write for so many different industries?

Based on the info you provide to the team in implementation and ongoing monthly meetings, Abstrakt ensures that all social media and content managers are trained on the company that they are representing.

Are you a full service agency?

We are! We have the professionals here to execute every aspect of an inbound marketing strategy, including digital strategists, content managers, graphic designers, social media managers, copywriters and web developers. With Abstrakt, you will have a Virtual Marketing Manager that will be your point of contact and is able to oversee every component of the process.  

What do you use to create websites?

Our web development team uses WordPress. You can check out the portfolio of our websites we’ve designed here.

How can we get started?

What would you need to develop to replicate our Pipeline Inbound Solution?


inbound marketing team

Is running your business easy? Doubtful. Do sales manage themselves on their own? Probably not. Inbound marketing and lead generation are equally important responsibilities, but often times a daunting task to take on.

Do you know what it takes to run an effective inbound marketing team, in-house? What team members do you need? What tools are the most effective for inbound marketing?

We’ve outlined what that looks like for Abstrakt here. When our partners sign-on with Abstrakt’s Inbound lead generation solution, they not only get access to all of the tools that it takes to run an effective Inbound strategy, but the complete team as well. At less than a cost of one full time employee, many businesses find it to be a better solutoin than attempting to build and manage the same process on their own.



Our alliance with Abstrakt wildly exceeded our expectations…

– Joe Bergfeld, CEO- Pittsburgh Pipe