For the third year in a row, Abstrakt was recognized by the Business Marketing Association (BMA) of St. Louis at their annual awards ceremony at the Chase Park Plaza. The weather was perfect, the rooftop patio off of the Starlight Room was open and the mood was festive as dozens of businesses celebrated their success at the annual Targeted Advertising and Marketing (TAM) awards.
Abstrakt’s work for the CMIT Tradeshow Initiative was a particular success for us this year, as it won Best in Class in the Tradeshow Exhibit category. The CMIT Tradeshow Initiative launched with the goal of establishing business partnerships between Abstrakt and CMIT franchisees, focusing on local SEO and the Pipeline business growth solution. The success our company has seen from this initiative has significantly expanded our reach nationally in the MSP market. Additionally, Abstrakt took home the silver award in the Total Communications category for the direct marketing and sales support campaign created for Avatara.
Outside of the awards that were received for the pieces submitted, we took home a lovely door prize (see photo to your right). That’s right, Marketing Services Director, Randy Kunin won in more ways than one – check out that killer apron! We were also lucky enough to land a table full of characters from both Studio 2108 and Falk Harrison. To say we enjoyed ourselves would be an understatement!
But in all seriousness, we want to acknowledge the importance of events such as these. Working in the B2B space, outstanding creative and marketing campaigns are often overlooked – not because they lack in quality or creativity, but because they are drowned in a world of B2C.
The TAM Awards is a great opportunity for the St. Louis business growth community to come together and highlight the amazing work that goes into the success of businesses in the B2B industry. We’re humbled to see our names among other world-class shops and look forward to what next year’s event will bring