Recapping the Week [9.23.13 – 9.27.13]

Promoting Your Business to the Top

Expecting your business to grow just because you have a Facebook or Twitter account is a lot like expecting to lose weight just because you own a treadmill – you have to effectively use it to see results. There are many ways that you can use these social media websites to grow your business – and one way is through a “promoted” post on Facebook/tweet on Twitter. Full post here.

LinkedIn – Being the Face of Your Brand

The best way to do this is to make your company feel less like a business and more like a person. Using social media is one of the best ways to give your brand a “personality.” Full post here.

Not Blogging? Big Mistake

As you examine your business growth strategy, you’ll sort through the many marketing tools in your wheelhouse. One that you shouldn’t overlook is blogging. We could probably list at least 100 reasons off the top of our heads for why blogging is a great tool. But to save us both time, we’ll focus on a few and why they relate to growing your business. Full post here.

Building Sales through Direct Mail

As a business, you are always looking for ways to grow sales. While there are plenty of ways to generate more revenue, direct mail has proven the test of time and remains a great way for businesses to produce more sales. Here are some reasons why direct mail is so effective. Full post here.

Top 7 Benefits of Appointment Setting: #1 Generating Opportunities, Not Leads

The truth is that many decision makers for both businesses and individual households are very busy.  Appointment setting is a great way for your sales department to have increased success. There are many benefits of appointment setting. We’ll be covering some of them over the next few weeks. Full post here.