It’s not often that we get to head back to high school and experience the everyday workings of a 10th grade classroom, so when some agency team members were presented with such an opportunity through Junior Achievement, they were immediately on-board. Shannon Miller, Amanda Flower and Melanie Wright were given the opportunity to each spend two sessions with 10th grade classes at Clyde C. Miller Academy over the past few weeks. The program that they were responsible for? Focus on the Future. This allowed them to review everything from résumé design to mock interviews and even the dos and don’ts of social media as a young professional. Although the classes and programs were relatively the same, they each had a unique experience. Take a look at what they had to say about their involvement. Read full post here.
There’s always something we’re too busy for: too busy to workout, too busy to follow our favorite show or for yard-work but saying you don’t have time for social media just isn’t true. Of course, we’re going to tell you why. Read full post here.
Are you using all of LinkedIn’s new features to maximize your user potential? If you aren’t taking advantage of the recent changes, you may not be getting as much as you could be out of this social media platform. Today’s marketing tip gives you an inside look at three of LinkedIn’s newest elements: Contacts, Mentions and Portfolios. What do you think of the new LinkedIn additions? Watch video here.
If you’re someone in your business that works in either the company’s sales or marketing department, you undoubtedly have an in-depth understanding of what lead response management is. You work countless hours every week reviewing analytics and adjusting your marketing strategy to increase web traffic, click-through rates and overall conversions with the end goal being increased leads for your business. With all that effort going into driving leads, it’s a wonder how many businesses fail to have a lead response management program in place. Read full post here.
In today’s workplace (especially in our industry), social media use comes with the territory. A couple of years ago it was considered inappropriate for work, but now employers are encouraging their employees to engage with their company’s social media sites. Why the switch? Because positive engagement from employees on your company’s social media channels is good for business. Read full post here.