Abstrakt utilizes Google Analytics to help improve the layout of your website and improve your local SEO. We track where website visitors come from (whether it’s Google, Yahoo, website referral, advertising) and see where they go on your website, how many of them come back to your website later on, what browser/operating system they used, and how long they stayed on your website and certain webpages. Google Analytics also provides the ability to compare traffic over different time periods with any date range wanted.
Abstrakt takes all of the information Google Analytics provides for us on your website with visual charts and tracking to show you in order to understand where pages are performing or under-performing. We use Google Analytics connected to your WordPress site so we can not only track your website, but your blog as well.
Our team performs real analysis each month, breaking down campaign results and turning website activity into actionable insights. We take the information Google Analytics provides for us and use it to improve your website and advertisements instead of just knowing and taking no action. We provide the Google Analytics charts and reports to you at the end of each month with your monthly report so you remain in the loop with your website and the action we take to keep it performing productively and keeping your business in the spotlight, whether on Google or another search engine.