Are you looking for an affordable and effective solution for sales? Have you thought about outsourcing sales but reconsidered after reading rhetoric about the pitfalls of sales outsourcing? Don’t let the negativity dissuade you. Sales outsourcing companies are a useful and legitimate way to grow your business.
Around 59% of businesses use outsourcing to reduce their expenses, and sales is one of the best processes to outsource. Learn why sales outsourcing is an excellent option for small- and medium-sized businesses in various industries.
Why Sales Outsourcing Gets a Bad Rap
Sales outsourcing can be a beneficial solution for businesses looking to save time and money. It provides the opportunity for companies to work with sales experts without the hassle of hiring sales development representatives (SDRs) and managing their own sales campaigns.
Despite its benefits, sales outsourcing often gets a bad rap in business communities due to common industry misconceptions.
Myth #1: Sales Outsourcing Is Too Expensive
One of the most common reasons that sales outsourcing gets a bad rap is its price. When looking at quotes for SDR as a service, it’s not uncommon to see figures of thousands of dollars per month. At first glance, this can seem outrageous, especially for small business owners. Many companies wrongly assume that hiring an in-house team is far cheaper than outsourcing sales.
Although prices for outsourced sales may seem high, they’re incredibly affordable when compared to the price of running an in-house sales team. The average salary for a single SDR is around $50,000, and that doesn’t include the other costs that come with running a sales team, such as:
Bonuses and incentives
Staff benefits packages
Sales expenses (travel, food, hotels)
When you take salaries and additional costs into consideration, running an in-house sales team can easily cost upwards of six figures each year, and this will increase as your business expands. Outsourcing your sales team is significantly cheaper and comes with its own set of benefits.
Myth #2: You Won’t Have Control Over Your SDRs if You Outsource Sales
Sales is an essential part of your business strategy. It can be challenging to let go of the reins and allow an outsourced team to handle your sales responsibilities. Many business owners want to directly oversee their sales team, and they believe that’s not possible with an outsourced sales development company.
Outsourced sales teams work collaboratively with their clients to ensure satisfaction with the level of service provided. Sales development companies frequently communicate with clients and allow them to provide input on strategy, collaborate with their SDRs, and discuss results and goals. Plus, outsourced sales companies are adaptable.
If you decide to change your strategy and take things in a different direction, you have the option to do so. With the right outsourced sales company, you can have just as much input and control as you would with an in-house team.
A huge benefit of outsourcing sales is that you don’t have to deal with the logistics of hiring, training, managing, and firing members of an in-house team. You can experience the benefits of having an experienced team immediately, and you can have as much or as little input as you like.
Myth #3: Outsourced Sales Teams Won’t Understand the Value of Your Business
As a business owner, you’re an expert in your industry—you know everything there is to know about your product and how it can benefit buyers. It took years of training, research, and hard work to make your business a success. How can an outsourced SDR emulate your level of knowledge and expertise and demonstrate how your product stands out from the competition?
In the same way that you are an expert in your own business and products, companies that sell SDR as a service are experts in theirs. Any sales development company worth your time and money will know how to build a solid understanding of the products they’re selling and the markets they should be targeting. Outsourced sales companies have years of experience nailing down business pitches and becoming subject matter experts in various topics.
Myth #4: Not All Business Are Right for Outsourcing
Many companies think that their current sales strategy is the only one that will work for their business and transitioning to outsourced sales won’t work for them. When running a business in a niche market, it can be difficult to imagine a third-party sales team selling your products or services to potential clients.
Many businesses can benefit from changing their strategy and enlisting an outsourced sales company to boost their sales. Even the most specialized companies can find an outsourced option that works for them. Outsourced sales development teams work with companies to create a tailor-made lead generation and prospecting strategy to suit their needs.
Outsourced SDRs don’t work on a one-size-fits-all basis. They find unique sales solutions for clients that are suitable for their business model and budget.
Is Sales Outsourcing Right for Your Business?
At Abstrakt, our B2B appointment setting strategy works for businesses across various industries. When deciding whether outsourced sales is the right strategy for your business, consider your goals, your budget, and the capabilities of your current team. Here’s a list of questions to help you decide whether sales outsourcing is right for your business:
What’s Your Budget?
Outsourced SDR is by far the most cost-effective option for small- and medium-sized businesses. If your budget is limited, consider outsourcing your sales strategy instead of hiring an in-house team.
Are You Ready To Hire More Employees?
To build an in-house sales team, you’ll have to recruit, train, and manage new staff. Building a sales team is time-consuming and expensive. If your company is still growing, it might not be feasible to allocate resources toward creating a sales team. By partnering with Abstrakt, you can boost sales without having to spend money and time hiring new employees.
Do You Have Sales Experts Within Your Company?
One of the advantages of working with sales development companies is the knowledge and expertise that they can provide. If you don’t have a dedicated sales team, you can benefit from the industry expertise of outsourced SDRs. Outsourcing can help you to streamline your sales process and improve your prospecting and lead generation strategies.
Are You Happy With Your Current Sales Strategy?
If your sales strategy is lacking and you aren’t meeting the targets you’ve set, then it may be time to get help from sales experts. By partnering with a dedicated sales company, you can find sales strategies that are better suited for your company.
Partner With Abstrakt To Streamline Your Sales
Outsourcing your sales strategy is an excellent way to save money and generate leads for your business. Most of the myths about sales development companies are outdated or unfounded. If you need help streamlining your sales strategy, our team at Abstrakt can help.
Contact us today to learn more about the outsourced SDR, lead generation, and prospecting services that Abstrakt offers.