direct mail marketing

Let email marketing generate you more loyalty and more revenue

Wow your prospective clients with every email send

Why Email Marketing?

Email provides the most direct line of communication for conversion to sales. 91% of consumers check their email daily, making email marketing a very effective way to build strong, ongoing relationships with your customers while advertising your products. Utilizing this approach optimizes your marketing budget and turns inbound prospects into leads.

Abstrakt will construct, distribute and manage the entire logistics of your email marketing campaign. First, we will help you define your target audience to better customize your messages. From there, those users will be organized into a database of contacts to reach out to with your message.

The emails themselves can contain any content that will best align with your objectives. Some might link to a blog post while others link to an offer. All graphics will be designed by Abstrakt’s creative team to align with your company’s brand and image.

Once the email is created, the email will be distributed by Abstrakt to a specific list of potential and already existing customers, depending on the nature of the message. After their distribution, data and analytics are gathered to adjust the strategy to best benefit your company.

By managing every step of the email marketing process for your company, Abstrakt optimizes your time and resources to create an effective direct marketing method and strong conversions.

email marketing by Abstrakt

Why should I use email marketing?

It’s an inexpensive outlet

Email marketing eliminates print costs, advertising rates and postage expenses. In 2015, the Direct Marketing Association reported that email marketing, on average, gets your business $38 back for every $1 spent, the highest ROI of any marketing method.

An easy way to reach mobile customers

One reason email marketing has value for business owners is that it’s an easy way to start reaching consumers on mobile without investing a lot in new technology or software. Emails are free for your prospects, whereas texting may incur a charge.

Email is direct

By using email marketing, your message will always end up in the targeted audience’s inbox. Abstrakt will help you control exactly who sees an email by segmenting your contacts based on their lead status, demographics, location or any other data. This ability to customize eventually leads to a higher conversion rate.

Email marketing is measurable

Email marketing allows you to know within 24 hours exactly which messages have been opened, by whom, what links the openers clicked on, and what part of your message was effective. This information can be used to continuously improve your strategy.