There is nothing more important than growth when it comes to doing business. A continual increase in clients is a necessity in order to stay up and running. Although it may sound obvious, filling that prospect pool can be a hefty challenge. Big businesses can easily throw their name around to get attention. For smaller businesses with no established reputation, it can be more difficult to fill the pool. Ease the burden by using these tips:
Talk to the people you have worked with before. If you did the job well, which should be the goal for every business, you’re more likely to earn repeat business. After the first deal is done, maintain the relationship. Keep in touch with these connections and follow-up on with them. If they are pleased you can inform them of new products or processes that may help them.
The people who follow you on Facebook, Twitter,etc. are interested in what you have to say. It may be that they are interested in your product, but have yet to pull the trigger. Good content being published on your profiles may sway them to purchase form your business. These people are a good place to begin when looking to fill your prospect pool.
Ask previous clients to recommend you to other companies in similar industries. A recommendation from a trusted connection will help you get your foot in the door. The prospective client company will be more receptive to what you have to say.
These are just three main tips that will assist you in growing your prospect pool. Starting with these three areas will allow you to achieve the most success in the shortest period of time. Beginning your search for new prospects can seem rather daunting. Starting in these three areas will be a great way to start your search with success.