Outbound Lead Generation—Reaching Out to Your Target Customers
Outbound lead generation often referred to as “interruption lead generation,” is an approach to lead gen in which B2B marketers initiate the first interaction by sending out messages to potential leads. Talented sales teams at Abstrakt use a combination of phone calls and emails to generate leads for B2B businesses. Our outbound marketing solution enables you to identify a target audience and go after only your ideal customers. We don’t just provide outbound lead generation; we also have an entire marketing agency dedicated to bringing our clients top-notch inbound lead generation solutions. Our outbound offering encompasses the following services:
Inbound Lead Generation—Bringing Customers to You
Inbound is the creation of content and other marketing campaigns that drive traffic to your website in an effort to convert those website visitors into leads. Inbound leads are already interested in the product or service that your business offers. This type of lead generation connects you with leads who are already looking for what you offer and solves problems these connections already have. If a user searches for your product or service online, we want to make sure they find and click on your business first, not a competitor’s. We offer the following marketing services to help you generate inbound leads:
If you think your website needs a facelift or you just want to drive more customers to your existing website, our inbound marketing solutions may be right for you. We’ll help you drive traffic to your website and convert those website visitors into leads and then into satisfied customers.